Brewers Association Updates CraftBeer.com Professional Beer & Food Course

-Printed Manual Now Available for Teachers and Test Takers-

BOULDER, Colo.–(BUSINESS WIRE)–The Brewers
Association
—the not-for-profit trade association dedicated to small
and independent American brewers—has updated its CraftBeer.com
Professional Beer & Food Course
and is now offering a printed
version
of the manual in order to make it more accessible to
educators and students. Co-authored by Chef Adam Dulye, CraftBeer.com
executive chef, and Julia Herz, publisher of CraftBeer.com, the
curriculum is the definitive course for chefs, culinary institutions,
retail establishments, hotels, caterers, beverage students and beer
educators.


Content updates have been made to the 70-page manual including enhanced
graphics and illustrations, a more robust craft beer and food pairing
section including a chef-driven beer and food pairing chart, and the
addition of a new instructor guide featuring tips and tricks on how to
teach the course.

“A recent Nielsen survey found that 71 percent of craft beer
appreciators consider how a beverage will complement their meal when
ordering at restaurants and bars,” said Herz. “As we continue to advance
our beer culture in the U.S., this course content empowers culinary
professionals to lead when it comes to incorporating beer pairings.”

Since the course launched in fall 2014, more than 4,000 digital copies
have been downloaded by food-minded and hospitality organizations
including Culinary Institute of America, Johnson & Wales, The Art
Institute, Stanford, Purdue (School of Hospitality), Kendall College,
Kellogg Hotel & Conference Center, Metropolitan State University, San
Diego State University, Colorado State University, Siebel Institute,
Rutgers, Hilton, Hyatt, Marriott, Disney World Resort, Buffalo Wild
Wings, Whole Foods, United and hundreds of beer and wine professionals.

“Today, restaurants and chefs are creating beer lists equal to their
wine, cocktail and food menus. The CraftBeer.com Professional Beer &
Food course is designed with guest-focused training in mind and is the
most up-to-date resource to set chefs and restaurant and brewery staff
up for success,” added Chef Dulye, a graduate of the Culinary Institute
of America.

The digital version of the course remains free to download, and printed
copies are now available for purchase at CraftBeer.com/printedcourse.
Priced with students and educators in mind, the printed course is
available for $6.95. If more than 10 copies are ordered, the price drops
to $4.95 each.

CraftBeer.com produces a number of other educational tools for beer
lovers and professionals including the free CraftBeer.com
Beer Styles Guide
, Cooking
with Beer Recipe Database
, Beer
Glossary
, Craft
Beer Seminars
and more. Visit CraftBeer.com/culinary
to download the course and its accompanying free resources.

About the Brewers Association

The Brewers Association is the not-for-profit trade association
dedicated to small
and independent 
American brewers, their beers and the community
of brewing enthusiasts. The Brewers Association (BA) represents more
than 70 percent of the brewing industry, and its members make more than
99 percent of the beer brewed in the U.S. The BA organizes events
including the World
Beer CupSM
Great
American Beer Festival®
Craft
Brewers Conference & BrewExpo America®
SAVOR℠:
An American Craft Beer & Food Experience
, AHA
National Homebrewers Conference
, National
Homebrew Competition
 and American
Craft Beer Week
®. The BA publishes The
New Brewer
magazine and its Brewers
Publications
 division is the largest publisher of contemporary and
relevant brewing literature for today’s craft brewers and homebrewers.

Beer lovers are invited to learn more about the dynamic world of craft
beer at CraftBeer.com and
about homebrewing via the BA’s American
Homebrewers Association
. Follow us on Twitter.

The Brewers Association is an equal opportunity employer and does not
discriminate on the basis of race, color, national origin, gender,
religion, age, disability, political beliefs, sexual orientation, or
marital/familial status. The BA complies with provisions of Executive
Order 11246 and the rules, regulations, and relevant orders of the
Secretary of Labor.

Contacts

On behalf of the Brewers Association
Abby Berman Cohen,
646-695-7044
abby@rosengrouppr.com