Burn Boot Camp Bursts into Atlanta, Announces Aggressive Growth Plans

National Fitness Franchise Pumps Up Local Fitness Options Adding 12
New Locations

ATLANTA–(BUSINESS WIRE)–With more and more people developing a passion for healthy lifestyles
and unique fitness classes, Burn Boot Camp, a national fitness brand for
women offering creative camps led by elite trainers, is gaining
popularity. As the brand continues to expand its national footprint,
it’s targeting the Atlanta area to bring 12 new locations.

The brand is well on its way to achieving its goal of opening 12 new
locations by 2020 with three currently open and 9 more awarded. Planned
development in Atlanta is a key element of the brand’s overall growth
strategy as it works toward this goal. With three locations already open
and operating in Woodstock, Sandy Springs and Evans and another in
Alpharetta opening in early 2017, the demographics in Atlanta and the
exploding popularity of Burn’s lifestyle approach for women indicate
that there’s plenty of room for trend-setting organization in the area.

The concept was started in 2012 in a parking lot by its founders,
husband and wife duo, Devan and Morgan Kline. “Since we began
franchising in 2015, the Burn Boot Camp brand has caught fire! With more
than 243 locations operating or in development, our focus has shifted to
further impact the communities Atlanta,” said Devan Kline, CEO and
internationally recognized personal trainer. “Our brand gives our
clients lasting empowerment, confidence, and physical results. This has
allowed us to expand to 26 states merely on word of mouth, it’s
incredible what it does for women.”

A low-cost investment in the fitness industry, franchisees can expect an
investment of approximately $100,000. Each facility has a retail center
with supplements, retail, and accessories in addition to their exciting
and ever-changing membership offers. Additionally, each franchise is
equipped with an online affiliate program to sell equipment,
supplements, retain, digital download products etc. to provide a
recession-proof business with multiple revenue streams. While potential
franchisees are not required to hold a background in fitness, ideal
prospects have a strong entrepreneurial drive, as well as being
passionate and committed to the company’s mission to help women
transform globally.

“Burn Boot Camp’s franchise system makes up a tightly-knit community of
passionate owners. Many of our franchise partners were first introduced
to the brand as clients, and fell in love with it after seeing how
effective our philosophy is,” said Kline. “Our family like franchise
system extends into the atmosphere of each location. Clients experience
a supportive community in every camp and we are truly grateful to
facilitate life-long friendships.”

Each camp is 45-minutes and comprised of 72 different styles and 15
different formats, e.g. HIIT training, suspension training, etc.
following the philosophy of internationally recognized personal trainer
and CEO, Devan Kline. Burn Boot Camp has a very stringent recruiting
program for trainers ensuring every session is led by an NCCA-accredited
certified personal trainer who creates new, innovative programs daily so
attendees never do the same workout twice. Clients learn far more than
just healthy eating and exercise tips at Burn Boot Camp, as the concept
strays from the competition by operating on a five pillar philosophy to
help clients achieve success: mindset, whole food nutrition, burst
training, strength training and positive environment.

Members are not required to register for camps in advanced to reserve a
spot, but rather enjoy flexibility in selecting camps that fit with
their schedules. The fitness concept also provides a convenient
environment for women, ensuring a worry-free workout; all sessions
before 5 p.m. are only available to women, and childcare is available
for mothers free of charge while they’re on-campus.

For more information about Burn Boot Camp, including locating the
nearest location and obtaining details about franchising, visit http://burnbootcamp.com.

About Burn Boot Camp

Founded in 2012 by husband wife duo Devan and Morgan Kline, Burn Boot
Camp is a national fitness concept where like-minded women can come
together, build confidence and inspire one another through fitness.
Based in Huntersville, NC, the franchise has 49 locations
currently open and 194 in various stages of development across 26
states. The franchise runs on a five pillar philosophy focusing on
mindset, whole food nutrition, burst training, strength training and
environment to achieve success. For more information surrounding Burn
Boot Camp or its franchise opportunities, visit www.burnbootcamp.com
or www.burnbootcamp.com/franchise.

Contacts

Media Contact:
Fishman Public Relations
Kathryn Frakes
847-945-1300
kfrakes@fishmanpr.com