Conn’s, Inc. Renews Community Relations Program With Focus On Local Heroes

Conn’s Cares connecting children with heroes in their communities
throughout 2017

THE WOODLANDS, Texas–(BUSINESS WIRE)–Conn’s, Inc. (NASDAQ: CONN), the Houston-based specialty retailer of
furniture, mattresses, home appliances and consumer electronics,
recently launched its 2017 Conn’s Cares community relations initiative
under the new banner theme of “Heroes Among Us.” The new focus is
introducing children to local role models that can teach valuable life
lessons and how to be good citizens.

The Conn’s Cares “Heroes Among Us” campaign will visit select schools
across the company’s 13-state footprint in 2017, featuring presentations
from community heroes that will deliver positive and important messages
to students. The premiere event was held on April 4 at Fletcher
Elementary in the Company’s founding city of Beaumont, Texas, which
included a hero line-up of a police officer, firefighter, military
service person, as well as an “everyday hero” in the community.

As part of the “Heroes Among Us” events, Conn’s will make a cash
donation to the participating hero agencies and donate store products to
support the host schools. Conn’s associates will volunteer at each event
to distribute superhero capes to the students as well as a fun and
interactive hero activity book, which will also be made available in all
Conn’s HomePlus retail locations.

“Every child deserves an opportunity to succeed,” said Norm Miller,
Chairman and Chief Executive Officer, Conn’s, Inc. “This institutional
belief has made Conn’s Cares an important part of our company’s culture.
We are excited about the program’s fresh direction in 2017 and are proud
to connect students to great role models that can inspire the kids and
encourage them to be their best at home, in school and around their
communities.”

Conn’s first introduced the Conn’s Cares philanthropic program in 2015
with a children’s literacy focus that extended through 2016. During that
time, Conn’s, Inc. hosted reading parties at schools across the country
where employees gave out 45,000 new books at a value of nearly $500,000
to children in need.

About Conn’s, Inc.

Conn’s is a specialty retailer currently operating more than 110 retail
locations in Alabama,
Arizona, Colorado, Georgia, Louisiana, Mississippi, Nevada, New
Mexico, North Carolina, Oklahoma, South Carolina, Tennessee and Texas.

The Company’s primary product categories include:

• Furniture and mattress, including furniture and related accessories
  for the living room, dining room and bedroom, as well as both
  traditional and specialty mattresses;
• Home appliance, including refrigerators, freezers, washers, dryers,
  dishwashers and ranges;
• Consumer electronics, including LED, OLED, Ultra HD, and
  internet-ready televisions, Blu-ray players, home theater and portable
  audio equipment; and
• Home office, including computers, printers and accessories.

Additionally, Conn’s offers a variety of products on a seasonal basis.
Unlike many of its competitors, Conn’s provides flexible in-house credit
options for its customers in addition to third-party financing programs
and third-party lease-to-own payment plans.

CONN-G

Contacts

Investor Contact:
S.M. Berger & Company
Andrew Berger,
(216) 464-6400