Dubai Outsource City Announces Pink Parking Initiative to Mark International Women’s Day

DUBAI, United Arab Emirates–(BUSINESS WIRE)–Dubai
Outsource City
(DOC), part of TECOM
, welcomed over 1,000 women on Tuesday to celebrate
International Women’s Day, which highlights the social, economic,
cultural and political achievements of women around the world.

To mark the occasion, DOC
hosted a day of activities in partnership with female entrepreneurs and
business partners, with a focus on promoting confidence and wellness
among women. Activities included yoga, sh’bam, sound healing and
capoeira sessions in addition to prizes sponsored by the community

DOC, which is home to over 8,000 employees out of which approximately
35% are females from over 50 nationalities, also launched their new
‘Pink Parking’ concept, to provide these women with a more comfortable
workplace and environment. Going forward, every female driver in DOC’s
car will be clearly marked with a Pink Parking sticker, and they will
have designated parking spots near the buildings’ entrances and exits to
increase their safety and comfort. This concept has been successful in
countries like Korea and Hong Kong and while it’s the first of its kind
in UAE, is expected to gain momentum over the period of time.


Dubai Outsource City (DOC), formerly Dubai Outsource Zone and part of
TECOM Group, is a unique business community dedicated to the growth and
development of the outsourcing industry. Strategically located at the
crossroads of East and West, DOC caters to a variety of markets and
provides a complete ecosystem for organisations across the outsourcing
value chain to set up their business in the region. Launched in 2007 by
Dubai Internet City, DOC provides a wide range of services including a
robust IT infrastructure, facilities management and 24-hour security,
and is comprised of shared services organisations such as airlines and
banks in addition to those in the fields of business process outsourcing
(BPOS), HR and ICT outsourcing, back office and call centre operations.
This unique structure allows organisations to base all of their
outsourcing work in one centralised community and offers the opportunity
to network with other companies in the zone. DOZ is home to more than
140 companies including major industry players Emirates, Interglobe and

*Source: ME


for Dubai Outsource City
Alexa Hooft Graafland, +971-55-559-7404