Electronic Cigarettes International Group to Participate in the 28th Annual ROTH Conference

GOLDEN, Colo.–(BUSINESS WIRE)–Electronic Cigarettes International Group, Ltd. (The “Company”)
(OTCBB: ECIG), a global marketer and distributor of electronic
cigarettes and vapor products whose brands include FIN, Vapestick,
Victory, VIP, and others, today announced that it will participate in
the 28th Annual ROTH Conference in Dana Point, California on Tuesday,
March 15, 2016.

Dan O’Neill, the Company’s Chief Executive Officer, and Phil Anderson,
the Company’s Chief Financial Officer, will be attending. Management
will be presenting at 7:00 a.m. PT and will be available for one-on-one
meetings. To schedule a meeting, please contact your ROTH representative.

A live webcast and a replay webcast of the presentation will be
available at http://wsw.com/webcast/roth30/ecig.

About Electronic Cigarettes International
Group, Ltd. (ECIG)

Electronic Cigarettes International Group (ECIG) is dedicated to
providing a compelling alternative to traditional cigarettes for the
more than 1 billion current smokers around the world. ECIG offers
consumers a full product portfolio that incorporates product quality and
the latest technology. The Company’s website is www.ecig.co.

Safe Harbor Disclosure

This press release contains forward-looking statements that are made
pursuant to the safe harbor provisions within the meaning of Section 27A
of the Securities Act of 1933, as amended, and Section 21E of the
Securities Exchange Act of 1934, as amended. Forward-looking statements
are any statement reflecting management’s current expectations regarding
future results of operations, economic performance, financial condition
and achievements of ECIG, including statements regarding ECIG’s
expectation to see continued growth. Forward-looking statements,
specifically those concerning future performance are subject to certain
risks and uncertainties, and other factors are disclosed in the
Company’s filings with the Securities and Exchange Commission. Unless
required by applicable law, ECIG undertakes no obligation to update or
revise any forward-looking statements.

Follow us on social media:

Facebook: @Electronic
Cigarettes International Group, Ltd.

Twitter: @ECIGCorporate

Contacts

For investor inquiries please contact:
The Piacente Group, Inc.
Don
Markley, 212-481-2050
ecig@thepiacentegroup.com
www.ecig.co