Hasbro to Present at Upcoming Industry Conferences

General Sessions to be Webcast Live

PAWTUCKET, R.I.–(BUSINESS WIRE)–$HAS #HAS—Hasbro,
Inc. (NASDAQ: HAS) today announced that its Chairman, President,
and Chief Executive Officer, Brian Goldner, will present at three
upcoming industry conferences during the next few weeks, including:

• The 44th Annual J.P. Morgan Global Technology, Media and Telecom
  Conference in Boston at 8:40 a.m. Eastern time on Monday, May 23, 2016;
• The 32^nd Annual Bernstein Strategic Decisions Conference in
  New York at 11:00 a.m. Eastern time on Wednesday June 1, 2016; and
• The Jefferies Consumer Conference in Nantucket on Tuesday, June 21,
  2016 at 8:00 a.m.

Please note the presentation time is subject to change. Please contact
the conference host firms for additional details.

The webcasts will be available through the Investor
Relations section of Hasbro’s website at www.hasbro.com,
under “Corporate – Investors.” For those unable to listen to the live
webcast, an archive of the presentation will be available on the
Company’s website for approximately 90 days.

About Hasbro

Hasbro (NASDAQ: HAS) is a global company committed to Creating the
World’s Best Play Experiences by leveraging its beloved brands,
including LITTLEST PET SHOP, MAGIC: THE GATHERING, MONOPOLY, MY LITTLE
PONY, NERF, PLAY-DOH and TRANSFORMERS, and premier partner brands. From
toys and games, television programming, motion pictures, digital gaming
and consumer product licensing, Hasbro fulfills the fundamental need for
play and connection with children and families around the world. The
Company’s Hasbro Studios and its film label, ALLSPARK PICTURES, create
entertainment brand-driven storytelling across mediums, including
television, film, digital and more. Through the company’s commitment to
corporate social responsibility, including philanthropy, Hasbro is
helping to build a safe and sustainable world and to positively impact
the lives of millions of children and families. Learn more at www.hasbro.com,
and follow us on Twitter (@Hasbro & @HasbroNews) and Instagram (@Hasbro)
© 2016 Hasbro, Inc. All Rights Reserved.

HAS – IR

Contacts

Investor Contact:
Hasbro, Inc.
Debbie Hancock, 401-727-5401
debbie.hancock@hasbro.com
or
Press
Contact:
Hasbro, Inc.
Julie Duffy, 401-727-5931
julie.duffy@hasbro.com