Have Cancer? Use Your Mobile Device to Control Your Journey

Like a GPS, “Belong” helps people with cancer stay on track, avoid
wrong turns, and find the best routes

TEL AVIV, Israel–(BUSINESS WIRE)–#beatcancer–Millions of people rely on their GPS or apps like Waze to navigate from
place to place, but when it comes to serious medical conditions like
cancer, they’re driving blind. Today, a free mobile solution called Belong
launched in the U.S. to put control back into the hands of people with
cancer to keep them informed, connected, organized, and in better
control of their treatment journey.

Driving analogies aside, people with any type of cancer and in any phase
of their treatment can learn more from the Belong suite of tools than
from almost any other resource that can lead to more informed decisions
and access to treatment options, side-effect relief tips, and emotional
support. Want to see if anyone else had their clinical trial eligibility
change and what that means? Ask through the app. Not feeling great after
chemo? Check the network for tried remedies. Need someone to listen
who’s been there? Connect through a forum. Didn’t know certain vitamins
can impact cancer treatment? Now you know.

Dorit Nitzan, MD, two-time breast cancer survivor, and Belong app user
said, “The greatest advantage of Belong is being within arm’s reach of
doctors, nurses, and experts. They are accessible to all at no cost,
linking those who are suitable for clinical trials, and guiding us on
best treatments and care. Sharing with us updated information on new
studies and developments. Supporting us, literally caring for us,
pulling and pushing us through this challenging time in our lives.”

Easy-to-use features of Belong include:

• “My treatment journey” helps to manage, navigate, and track
  appointments, treatments, goals, tips, information, and what has
  worked for others in similar situations.
• A connection to radiologists, oncologists, nurses, researchers,
  radiotherapists, and other medical professionals who provide expert
  knowledge and answers to questions, both in public forums such as
  “Ask the Doctor” and “Side Effects and Pain” and privately. Although
  not a substitute for a person’s private physician, this feature
  provides people with cancer and their loved ones with a dialogue,
  information, education, and reassurance.
• A digital binder in which medical records and other information
  can be securely uploaded, stored, and easily shared.
• Personal clinical trial search, available on request by the
  user, is a feature implemented through a sophisticated search engine
  linked to the National Cancer Institute and other leading
  global research institutes. The goal is to identify trials that may be
  relevant to the user.
• A unique crowd wisdom network that lets users connect
  directly and anonymously with others who have cancer to share tips and
  concerns, to ask and answer questions, and to provide emotional
  support. The ability to share and receive highly-specific information
  makes Belong the only app of its kind.

The Belong suite of tools helps to reduce costs and improve care and
quality of life by helping app users to be better organized and better
informed with access to diverse ideas, professionals, tips, and research.

“We built the first of its kind mobile community-based treatment
navigator – like a GPS for cancer – that compiles crowd wisdom, expert
knowledge, the most current care protocols and scientific and clinical
research, all delivered in a hyper-personalized and relevant experience
to our users,” said Eliran Malki, founder and CEO of Belong. “It’s
everything a patient needs in one place.”

The Belong app is free and available for iOS and Android devices at Google
Play and iTunes
stores, or at www.belong.life/download.

About Belong:

Belong is the only personalized and structured cancer treatment
navigator. The app improves quality of life by allowing people with
cancer and their support network to better manage and navigate their
treatment and recovery proactively with the help of robust crowd wisdom
and medical experts. The free service also offers an intuitive set of
unique tools to track treatment and disease progress, ask questions,
manage medical files and appointments, search for the latest
cancer-related news, and search for clinical trial information matched
to individual needs. For more information, or to download the app, visit www.belong.life.

Contacts

For Belong
Joanne Stanway, 508-475-0025, x117 (work)
978-273-1473
(cell)
belong@rainierco.com
www.belong.life