Jos. A. Bank Selects Edgecase Product Intelligence Platform to Enrich E-Commerce Product Vocabulary, Creating Over 60,000 New Product Values Across the Site – Bringing Agility and Performance

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AUSTIN, Texas–(BUSINESS WIRE)–#ecommerceEdgecase
today announced that Jos. A. Bank, a leading men’s clothing retailer,
has selected the Edgecase Product
Intelligence Platform
to create and optimize the retailer’s product
data to deliver a more inspiring shopping experience for customers. Jos.
A. Bank selected the Enrich platform to unlock operational efficiencies
while improving product findability and relevancy. The Edgecase platform
has created more than 60,000 new product values, or product attributes
for Jos. A Bank. The company also reports a 7.8% improvement in filter
engagement since going live with the Edgecase platform in January 2017.

To transform its site experience by incorporating the language of
shoppers, Jos. A. Bank needed a solution that would make its online
product data more consistent and relevant. The Edgecase platform
normalizes this search and navigation language and enriches product data
by filling in the gaps with consistent e-commerce structured product
data. This allows Jos. A. Bank customers to more easily find the right
product using search terms that are more familiar to them.

“Prior to working with Edgecase, not all products on the Jos. A. Bank
site were tagged with all the right product attributes. Edgecase not
only cleaned up those attributes, but added more relevant ones to better
help our customers find the right products. Furthermore, this platform
has saved us significant hours in product curation time,” said Samantha
Lee, VP of Site Management and Customer Experience, Tailored Brands,
Inc. “The Edgecase team exceeded our expectations with their work on the
Men’s Wearhouse site experience, so it was an easy decision to utilize
the platform for Jos. A. Bank to ensure consistency in product
attribution across the company.”

Key results delivered by the Edgecase platform include:

  • Immediate, agile product enrichment for nearly 8,000 products across
    the Jos. A. Bank site in a brief 30 days – a feat that would have
    required 11 full time resources if attempted without Edgecase
    technology
  • Expanded to 43 total product attributes across the Jos. A. Bank site,
    a 617% increase, beyond the same six attributes per category per page
    – including fit, size, color, material, collections
  • Continually curated daily product feeds 7,500 new product values per
    month as an ongoing service

“With all the competition for shopper loyalty, it is important for
retailers to get back to the basics, and connect shoppers with the
products that map best to their preferences. Tailored Brands, Inc.
understands that improving loyalty requires properly structured and
enriched data to get the right set of products in front of a shopper,”
said Susanne Bowen, CEO, Edgecase. “Tailored Brands has trusted us to
make that happen for the Men’s Wearhouse, and now with Jos. A. Bank. We
look forward to continuing to create the necessary product data that
will help super-fuel their e-commerce sites and create better shopping
experiences for their customers.”

About Edgecase

Edgecase empowers retailers and brands with the enriched product data
and actionable insights necessary to improve product findability and
relevancy – fueling an inspiring shopping experience. Our powerful cloud
platform brings together the best of machine intelligence and human
curators to create, manage and optimize product attribute data at the
scale, speed, and quality retailers demand. The power of Edgecase data
is changing the game for retail and brand leaders such as Pier 1,
Lancôme, Crate and Barrel, and Urban Decay.

Edgecase was founded in 2012 and is based in Austin, Texas. The team is
comprised of passionate and innovative thinkers who know that company
success is created through the powerful combination of unique
technology, expertise and deep client relationships.

About Jos. A. Bank

Jos. A. Bank Clothiers, Inc., established in 1905, is one of the
nation’s leading designers, manufacturers and retailers of men’s
classically-styled tailored and casual clothing, sportswear, footwear
and accessories. The Company sells its full product line through 636
stores in 44 states and the District of Columbia, a nationwide catalog
and an e-commerce website that can be accessed at http://www.josbank.com/.

Contacts

Ketner Group (for Edgecase)
Catherine Seeds, 1-512-794-8876
catherine@ketnergroup.com