Kasasa®’s Award-Winning MoneyIslandTM Game Continues to Grow in Popularity Among Kids

Fintech provider remains committed to increasing financial literacy
among youth

Game provides opportunity for community financial institutions to
strengthen service & more deeply engage with customers

AUSTIN, Texas–(BUSINESS WIRE)–Kasasa®,
formerly BancVue®, announced that MoneyIslandTM,
its award-winning, free money management game for children, continues to
grow in popularity, recently ranking among iTunes’ most popular apps.

MoneyIsland teaches children important money management skills through
fun games either at home or in the classroom. In fact, it has helped
more than 125,000 kids become financial gurus through its program
offered in over 2,500 classrooms across the country. An instructive,
entertaining online experience and offline curriculum, MoneyIsland
educates children in three key areas – Saving & Spending, Sharing &
Investing and Using Credit Wisely – while also building valuable math
skills.

“Talking to kids about budgeting, taxes and credit in a fun and exciting
way is practically impossible, but we all know financial education is
critical,” said Gabe Krajicek, CEO of Kasasa. “It’s important that
children learn about money management early on to have a strong
foundation for future success, and we believe it can be fun. This is why
we created MoneyIsland. As the school year wraps up, this game is a
great way to keep children engaged through the summer as well as learn
important money management skills.”

Krajicek added, “There is also a huge value for financial institutions.
As this game grows in popularity, community banks and credit unions have
an opportunity to provide an innovative and entertaining solution that’s
free. Consumers want to work with institutions that demonstrate a
commitment to financial literacy and this game is an ideal way to do so
while also providing a means to more deeply engage with customers.”

When kids play MoneyIsland, they enter a virtual world that not only
makes learning fun, but also tracks and encourages their progress. As
they go on quests to fantastic destinations like the Eiffel Tower and
Atlantis, they learn real-life principles of financial responsibility.

MoneyIsland was recognized as Best in Show at Finovate and received the
EIFLE Award for “Instructional Game of the Year.” The game allows
community banks and credit unions to develop strong relationships with
local children and their parents while also receiving CRA credit during
federal examinations.

About Kasasa

Kasasa®, formerly BancVue®, is the innovative leader in branded,
community-powered banking products proven to drive profit and growth for
community financial institutions. With unprecedented access to training,
compliance, research, support resources and customized consulting,
Kasasa’s flagship suite provides a research-based strategy leveraging
the power of a branded relationship platform. Kasasa is making community
financial institutions the topic of conversation for happy consumers
nationwide. For more information, please visit www.kasasa.com,
or visit them on Twitter @Kasasa,
@KasasaNews,
Facebook,
or LinkedIn.

Contacts

For Kasasa
Mary York, 678-781-7217
mary@williammills.com
or
Mary
Curtis, 678-781-3074
mcurtis@williammills.com

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