Kyocera DuraForce PRO Rugged Smartphone Wins iF DESIGN AWARD 2017

The Only Rugged Smartphone with a Super-Wide-View HD Action Camera
Receives Prestigious Industry Accolade for Its Design

SAN DIEGO–(BUSINESS WIRE)–#KyoceraKyocera
International Inc.
, the leader in rugged mobile solutions, today
announced that its Kyocera DuraForce
PRO
— the only rugged 4G LTE smartphone with a Super Wide View HD
(1080p) Action Camera – received the iF
DESIGN AWARD 2017
. With a reputation as the most distinguished
design award in Europe, the birthplace of industrial design, the iF
DESIGN AWARD
is hosted by the iF International Forum Design GmbG
Hannover to recognize industrial products around the globe for
exceptional execution in design. A team of 58 judges selected the
Kyocera DuraForce PRO as the Product Award winner in the
“Industry/Skilled Trades” category. The award comes less than a month
after the DuraForce PRO was an honoree in the CES Innovation Awards at
North America’s largest trade show.

DuraForce PRO was designed by Kyocera to be rugged for a reason—to
provide businesses and industrious workers, as well as consumers and
adventurous thrill-seekers, with a dependable smartphone that can
withstand the harshest environments and mishaps. DuraForce PRO is the
latest in Kyocera’s leading portfolio of military-grade rugged,
waterproof devices, offering an affordable, durable and dependable
smartphone with advanced features such as a new Super Wide View HD
Action Camera that complements the phone’s 13MP rear camera and 5MP
front camera and a biometric fingerprint scanner built into the phone’s
power button for enhanced security.

“We are honored that DuraForce PRO received this prestigious design
award, as it’s a validation of all the time and effort that went into
making this device incredibly durable and reliable without sacrificing
style or functionality,” said Akira Iino, vice president of Kyocera
International Inc.’s Communications Equipment Group. “In an industry
that typically makes users choose between strength and beauty, we are
proud to have bridged that divide in one total package with the
DuraForce PRO.”

Built not just to survive, but thrive in harsh environments, DuraForce
PRO is shockproof, drop-proof, and dustproof, with certifications to
IP68 (waterproof up to 30 minutes in up to 2 meters of water) and
Military Standard 810G for protection against dust, shock, vibration,
temperature extremes, blowing rain, low pressure, solar radiation, salt
fog, humidity, immersion, temperature shock and icing/freezing rain.

Kyocera DuraForce PRO is currently available at Verizon
Wireless
, AT&T
and Sprint.
For more information about the new Kyocera DuraForce PRO, visit www.kyoceramobile.com/duraforce-pro
or follow us on Twitter at @kyoceramobile for more details on device
availability with leading wireless-service providers.

ABOUT KYOCERA

Kyocera International Inc.’s Communications Equipment Group (CEG) is the
headquarters for Kyocera wireless devices in the Americas. Designed with
durability, dependability, and long-term value as priorities, Kyocera
mobile phones help people feel comfortable with new technology and use
it to connect, perform and outsmart life’s challenges. At the heart of
Kyocera’s products is a belief that one size doesn’t fit all and that
people should do more with phones instead of being confused by them or
having to alter their lifestyles to accommodate them. For more
information, follow the company at facebook.com/kyoceramobile
or twitter.com/kyoceramobile.

Kyocera
Corporation
(NYSE:KYO)(TOKYO:6971) (http://global.kyocera.com/),
the parent and global headquarters of the Kyocera Group, was founded in
1959 as a producer of fine
ceramics
(also known as “advanced ceramics”). By combining these
engineered materials with metals and integrating them with other
technologies, Kyocera has become a leading supplier of mobile phones,
electronic components, printers, copiers, solar power generating
systems, semiconductor packages, cutting tools and industrial ceramics.
During the year ended March 31, 2016, the company’s net sales totaled
1.48 trillion yen (approx. USD13.1 billion). Kyocera appears on the
latest listing of the “Top 100 Global Innovators” by Thomson Reuters,
and is ranked #552 on Forbes magazine’s current “Global 2000”
list of the world’s largest publicly traded companies.

Contacts

Kyocera International Inc.
John Chier, 858-882-3543
john.chier@kyocera.com
or
Kim
Ziesemer, 617-835-5319
kim@syinc.com

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