More than 170,000 Students to Get Financial Education from Dave Ramsey; Fifth Third’s Continued Delivery of Ramsey Curriculum to Educate One Million Teens

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CINCINNATI–(BUSINESS WIRE)–Fifth Third Bank today announced its sponsorship of 170,000 students for
financial education beginning with the fall semester of the new
2015-2016 school year. The Bank is underwriting Dave Ramsey’s Foundations
in Personal Finance
course in 1,637 high schools within the Bank’s
footprint.


Fifth Third has helped deliver Foundations in Personal Finance in
high schools for the past six years. Since 2010, the Bank has helped
educate more than 800,000 students on its way to educating a record one
million students by the spring of 2017.

“Dave Ramsey’s Foundations in Personal Finance curriculum is
wonderful,” said Gary Brown, principal of Waldron Junior-Senior High
School in Waldron, Indiana. It is full of great, informative videos that
enhance classroom learning activities. The programs brings focus topics
down to a level in which students can understand.”

Fifth Third Bank believes that lives are improved when people have the
knowledge and tools to make wise financial decisions. Fifth Third’s
L.I.F.E. (Lives Improved through Financial Empowerment®) programs are
the way the Company lives out its commitment to deliver financial
education to people at all ages and stages of life.

“Financial education in high school is vitally important,” said Fifth
Third Vice President Laura Passerallo, director of the Foundations
program at Fifth Third and regional marketing manager. “It’s a stage of
life that requires financial planning as these students prepare for more
independent lives in college and first careers. Dave Ramsey’s trusted
and successful curriculum is a key component of our L.I.F.E. programming
and one which we know has had immeasurable positive impact on these
students’ lives.”

“We are grateful for Fifth Third Bank’s sponsorship and commitment to
educating today’s high school students about personal finance,” said
Rachel Cruze, financial expert and host of Foundations in Personal
Finance
. “They have shown a real dedication to equipping young
adults with the skills they need to succeed financially.

Foundations in Personal Finance is a comprehensive, flexible and
turnkey personal finance curriculum. It is designed to be taught by the
teacher in school, aided by video lessons from Dave Ramsey,
Rachel Cruze and their team of experts. The curriculum has been recently
updated and features a blended learning site with calculators, tools and
resources, a new 504-question TestGen® computerized test bank, a brand
new print and digital teachers’ guide and four new chapters.

The program also includes 100+ classroom activities focused on providing
21st century personal finance knowledge and skills in a
student-centered, competency-based approach to learning. Foundations
in Personal Finance
is presented in 12 chapters, divided into four
units: Saving and Budgeting; Credit and Debt; Financial Planning and
Insurance; and Income, Taxes and Giving.

More about Fifth Third’s L.I.F.E. programs is available at www.53.com/life.

Fifth Third Bancorp is a diversified financial services company
headquartered in Cincinnati, Ohio. The Company has $142 billion in
assets and operates 1,299 full-service Banking Centers, including 101
Bank Mart® locations, most open seven days a week, inside select grocery
stores and 2,630 ATMs in Ohio, Kentucky, Indiana, Michigan, Illinois,
Florida, Tennessee, West Virginia, Pennsylvania, Missouri, Georgia and
North Carolina. Fifth Third operates four main businesses: Commercial
Banking, Branch Banking, Consumer Lending, and Investment Advisors.
Fifth Third also has a 22.8 percent interest in Vantiv Holding, LLC.
Fifth Third is among the largest money managers in the Midwest and, as
of June 30, 2015, had $304 billion in assets under care, of which it
managed $27 billion for individuals, corporations and not-for-profit
organizations. Investor
information
and press
releases
can be viewed at www.53.com.
Fifth Third’s common stock is traded on the Nasdaq® Global Select Market
under the symbol “FITB.” Fifth Third Bank was established in
1858. Copyright © 2015. Fifth Third Bank, Member FDIC, Equal Housing
Lender , All Rights Reserved.

Contacts

Fifth Third Bank
Stacie Haas, 513-534-5113