Napa Valley’s Robert Mondavi Winery Kicks Off 50th Anniversary Year

Commemorative Bottlings, New Visitor Programs, Special Events And
Gala Anniversary Weekend In July Will Mark The Milestone

OAKVILLE, Calif.–(BUSINESS WIRE)–When Robert Mondavi opened the doors to his eponymous winery in July,
1966, he was inspired by his belief that he could make world-class wines
in the Napa Valley. Those dreams realized, Robert Mondavi Winery is
today recognized around the world as one of the most iconic institutions
in American wine and food. This year, Robert Mondavi Winery celebrates
another major achievement with its 50th Anniversary. To mark
the milestone, an array of new visitor programs, special events and
commemorative bottlings are being introduced throughout the year.


Recalling Mr. Mondavi’s spirit of innovation and his one-time stint
conducting the Napa Valley Symphony in the just-opened To Kalon Cellar,
Director of Winemaking Genevieve Janssens and the winemaking team have
crafted a celebratory 50th Anniversary red wine blend,
“Maestro,” worthy of the man himself. Like a well-tuned symphony, the
seamless cuvee of Napa Valley Merlot, Cabernet Sauvignon, Cabernet
Franc, Petit Verdot and Malbec creates a delicious and harmonious whole.
The limited-release bottling is scheduled for release in April, 2016.
The winery will also introduce three winery-only bottlings in April, all
named after Mr. Mondavi’s memoir published in 1999, “Harvests of Joy.”
They include a red blend, a Fumé Blanc and a Rosé, which features
Margrit Mondavi’s artwork on the label.

In addition to the new wines, a commemorative 50th
Anniversary label will also adorn new releases of some of the most
enduring bottlings from Robert Mondavi Winery: the 2015 Fumé Blanc, Napa
Valley; 2014 Cabernet Sauvignon, Napa Valley; and the winery’s hallmark
2013 Cabernet Sauvignon Reserve, To Kalon Vineyard.

Throughout the year, the Oakville winery is offering a variety of 50th
Anniversary-themed tastings for visitors. Two standout programs include
the Library Wine Tasting and the Five Decades Dinner. Offered on a daily
basis, the Library Wine Tasting features a customized flight that
includes four wines selected from five decades of Robert Mondavi
winemaking. Guests may sit in the luxurious To Kalon Reserve Room, or on
the adjacent patio, as they savor these special vintages. While
reservations are suggested, they are not required.

The more exclusive Five Decades Dinner is available by reservation only
and promises an unmatched evening at Robert Mondavi Winery. Visitors
opting for this program will taste wines from each of the last five
decades, followed by a four-course wine pairing dinner meticulously
prepared by winery chef Jeff Mosher in the Vineyard Room.

On June 3, Robert Mondavi Winery will be the host location for the Napa
Valley Barrel Auction portion of the world-renowned Auction Napa Valley.
Robert Mondavi was a founding member of this event 35 years ago and an
ardent supporter of giving back to the local community. The proceeds
from the auction weekend support community heath and children’s
education with over 150 million dollars donated since 1981.

The weekend of July 16 marks the official anniversary of the winery’s
groundbreaking with a 50th Anniversary Celebration Day. The
date will be commemorated with much fanfare, including cooking
demonstrations by some of the famed chefs who have collaborated with
Robert Mondavi Winery over the decades. A wine demonstration stage will
provide a variety of wine education and tasting components, led by
members of the winery’s winemaking and educational teams. Art exhibits
and live music performances will round out the celebration of wine, food
and the arts for the #RobertMondavi50 event.

Additional special events in California and elsewhere will continue to
highlight the 50th Anniversary throughout the year. Please
check the Robert Mondavi website www.robertmondaviwinery.com
for event information and updates. Robert Mondavi Winery is located at
7801 St. Helena Highway in Oakville, Napa Valley.

About Robert Mondavi Winery

Founded in 1966 by winemaking pioneer and icon Robert Mondavi, the
winery that bears his name is an enduring presence and shining symbol of
California’s Napa Valley. The first major winery built in Napa Valley in
the three decades following the repeal of Prohibition, Robert Mondavi
Winery created the foundation for the modern-day California wine
industry. An ardent believer that wines should reflect their origins,
Mr. Mondavi charted a winemaking course that is now legendary. Today,
Robert Mondavi Winery continues to pursue the fullest expression of the
terroir of Napa Valley in wines that are also varietally authentic. At
the heart and soul of the Robert Mondavi Winery is the To Kalon
Vineyard, a 440-acre parcel of exceptional provenance that contributes
to the winery’s Napa Valley, Oakville District, To Kalon
vineyard-designated and Reserve wine programs. The site famously
includes the five-acre I Block. Planted in 1945, it is believed to be
the oldest Sauvignon Blanc vineyard in the New World. For additional
information about Robert Mondavi Winery and the celebration of the
Winery’s 50th Anniversary, visit: www.robertmondaviwinery.com

Contacts

Folsom + Associates
Lisa Klinck-Shea, 415-978-2685
lisa@folsomandassociates.com
or
Robert
Mondavi Winery
Anne Siegel, 707-968-2343
anne.siegel@cbrands.com