NeoCell Celebrates #1 Collagen Position by Paying It Forward  

America’s #1 Collagen Brand Celebrates Success By Donating To Vitamin
Angels Charity

IRVINE, Calif.–(BUSINESS WIRE)–#CollagenNeoCell
, a leading manufacturer of collagen support products for
over 2 decades, continues to be ranked the nation’s number one selling
collagen brand in the collagen category according to research data
compiled by SPINS,
an information research and consulting company who specializes in the
natural products industry in the US market.

The data collected by SPINSscan Natural shows that from 10/2015 to
10/2016, NeoCell sales increased at a rate of 52.8% versus last year in
the collagen supplement category for natural product supermarkets across
the United States while maintaining the number one position at 50% of
the market share. NeoCell also holds the number one spot in conventional
with 37% of the market share according to SPINSscan Conventional
(powered by IRI).

NeoCell possesses the top four spots when ranked by item in the Collagen
category. NeoCell Super Collagen Powder being the frontrunner owning the
number one spot, NeoCell Super Collagen 250 and 120 tablets holding the
number two and three spots, respectively. NeoCell Beauty Bursts Collagen
Soft chews come in at the number four spot.

“We are thrilled to see that in spite of an increasingly competitive
category, NeoCell continues to have strong growth. Internally, we put a
high focus on ingredients, innovation and education. This steadfast
focus on these three pillars has earned the trust of our existing
customer base and at the same time, allows new customers to discover the
incredible benefits of NeoCell Collagen,” says Global Vice President
Jessica Mulligan.

NeoCell announced today that they plan to pay this good news forward.
For every NeoCell bottle sold in the next 3 months, the company will
donate to Vitamin Angels. Each donation will give one child the
life-changing nutrients it needs to survive and thrive.

“Our continued success only fuels us to give back more. We are proud to
announce that we will hit our goal and have helped over 1.75 million
lives since partnering with Vitamin Angels. Giving is beautiful, and we
are happy to spread this beauty worldwide,” says Mulligan.

About SPINS® —Since 1995, SPINS has provided quantifiable
information on Natural Product Industry sales across retail channels and
on consumer and market dynamics underlying the industry’s rapid growth.

About NEOCELL— NeoCell is the originator and industry authority
on solutions that promote vital collagen health and the America’s #1
Collagen brand. Healthy collagen is crucial to overall health. With
every product we develop, we maintain that as our vision so that people
at all stages of life can live with confidence and vitality.
Headquartered in Southern California, NeoCell products are available at
Whole Foods Market, GNC, Vitamin Shoppe, CVS, Walgreens and health and
natural product retailers worldwide. For more information, please visit


5W Public Relations
Kerri Nuzie, 646-649-9091
Director, Beauty