New M.A.X. Pass™ Gives East Coast Skiers and Snowboarders Access to an Unprecedented 22 Premier Mountains in North America for 2015-2016 Season

  • 5 Days at Each Resort with a Total of 110 Days on the Slopes for
    $719 USD
  • Ski Your Local Favorites on the Weekend and Take a Vacation out
    West—All on One Pass
  • The M.A.X. Pass Pays for Itself in as Little as Seven Days
  • Buy Now Prices Increase on November 1st

DENVER–(BUSINESS WIRE)–Last spring, Intrawest, Powdr and Boyne Resorts jointly launched the new
and revolutionary M.A.X.
Pass
and it’s available now for the 2015-2016 winter season. This
“Multi-Alpine Experience” ski pass gives skiers and snowboarders access
to 22 unique and legendary mountains across North America for the
2015-2016 season. M.A.X. Passholders can experience five days at each of
the 22 participating resorts with a total of 110 days on the slopes and
no blackout dates for US$719 for adults, US$519 for teens (ages 13–17),
US$269 for youth (ages 6-12), and US$29 for children (5 and under). Now
is the time to purchase the M.A.X. Pass, as these fall prices are
available only until October 31, 2015.


Participating resorts by region include:
Northeast/East
Killington,
Vt.
Loon Mountain, N.H.
Pico Mountain, Vt.
Snowshoe, W.
Va.
Stratton, Vt.
Sugarloaf, Maine
Sunday River, Maine

Rockies
Big Sky, Mont.
Brighton, Utah
Copper
Mountain, Colo.
Steamboat, Colo.
Winter Park, Colo.

Midwest
Boyne Highlands, Mich.
Boyne Mountain, Mich.

West
Boreal Mountain, Calif.
Crystal Mountain, Wash.
Las
Vegas Ski and Snowboard, Nev.
Mt. Bachelor, Ore.
The Summit at
Snoqualmie, Wash.

Canada
Blue Mountain, Ont.
Cypress Mountain, B.C.
Mont
Tremblant, Quebec

Skiers and riders are always looking for new resorts to explore, terrain
to master and experiences with friends and family to remember. The new
M.A.X. Pass gives winter sports enthusiasts the opportunity to get the
most value out of their winter season while experiencing unique
mountains and a variety of incredible terrain throughout North America.
The M.A.X. Pass gives skiers and riders the flexibility to ski where
they want and when they want and the M.A.X. Pass pays for itself in as
little as seven days.

“Boyne Resorts is proud to align with two companies who share our true
passion for creating unique destinations and resorts across North
America to offer the best multi-mountain pass on the market,” said
Stephen Kircher, President of Boyne Resorts’ Eastern Operations. “M.A.X.
Passholders have the freedom to use the pass however they choose—from
single day visits and long weekends to longer ski trips over the
holidays.”

“Our three companies, Powdr, Intrawest and Boyne, have always focused on
creating a great experience at our resorts,” said John Cumming, CEO of
Powdr. “Now, with the M.A.X. Pass, guests can have amazing experiences
both close to home and at destination resorts around the country, with
premier resorts in the Northeast, Mountain West, Pacific Northwest and
Canada.”

“We joined forces with Boyne Resorts and Powdr to develop an innovative
product that provides access to more incredible mountains in North
America than any other pass on the market. Our goal is to provide our
guests with a pass that provides maximum choice on when, where, and how
long they ski at a great value. The M.A.X. Pass is a great way for
skiers that have never owned a season pass to enjoy the flexibility they
crave and the ability to save money versus buying day passes at several
resorts,” said Tom Marano, CEO of Intrawest.

No Blackout Dates

The M.A.X. Pass is valid for the entire 2015-2016 ski season at all 22
mountains with no blackout dates, meaning all holidays are included. Days
do not need to be used consecutively and days are not transferrable from
one mountain to another.

Buy Now for Lowest Price

The M.A.X. Pass is on sale now at theMAXpass.com
and is available at the current fall rate through October 31, 2015.

2015-16 Season Pass Holder Add-on Benefit for only $269

Skiers that have purchased a qualifying season pass at their favorite
participating resort are eligible to purchase the M.A.X. Pass Add-on for
only US$269 for adults, US$219 for teens (ages 13–17), US$169 for kids
(ages 6-12), and US$29 for children (5 and under). The M.A.X. Pass
Add-on provides five days of skiing/riding at each participating resort,
except those accessible with the qualifying season pass. That’s up to an
additional 21 mountains for $269 for an adult pass. For more
information, visit www.theMAXpass.com.

Purchase your M.A.X. Pass ONLINE ONLY at theMAXpass.com.
For additional info, please email
info@theMAXpass.com.
Follow on social media at
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and
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#themaxpass

ABOUT INTRAWEST RESORTS HOLDINGS, INC.

Intrawest is a North American mountain resort and adventure company,
delivering distinctive vacation and travel experiences to its customers
for over three decades. The Company owns interests in seven four-season
mountain resorts with more than 11,000 skiable acres and over 1,140
acres of land available for real estate development. Intrawest’s
mountain resorts are geographically diversified across most of North
America’s major ski regions, including the Eastern United States, the
Rocky Mountains, the Pacific Southwest and Canada. The Company also
operates an adventure travel business, the cornerstone of which is
Canadian Mountain Holidays, the leading heli-skiing adventure company in
North America. Additionally, the Company operates a comprehensive real
estate business through which it manages, markets and sells vacation
club properties; manages condominium hotel properties; and sells and
markets residential real estate. Intrawest Resorts Holdings, Inc. common
stock is traded on the New York Stock Exchange (NYSE: SNOW). For more
information, visit www.intrawest.com.

ABOUT BOYNE RESORTS

Boyne Resorts is the largest family owned four-season resort
company in North America; founded in 1947 by Everett Kircher. A
Michigan-based corporation, Boyne Resorts owns and/or operates
award-winning mountain and golf resorts and attractions throughout the
United States and Canada including Cypress Mountain near Vancouver,
British Columbia, official freestyle skiing and snowboard venue of the
2010 Olympic Winter Games, Sugarloaf and Sunday River Resort in Maine,
Boyne Mountain, Boyne Highlands, The Inn at Bay Harbor – A Renaissance
Golf Resort and Avalanche Bay Indoor Waterpark in Michigan, Big Sky
Resort in Montana, Loon Mountain in New Hampshire, Gatlinburg Sky Lift
in Tennessee, Brighton in Utah, Crystal Mountain and The Summit at
Snoqualmie in Washington. For more information on Boyne Resorts, please
visit www.boyneresorts.com.

ABOUT POWDR

Powdr is an active entertainment company, headquartered in Park City,
Utah. Powdr has a unique network of businesses including eight mountain
resorts (Copper Mountain Resort in Summit County, Colorado; Killington
Resort and Pico Mountain in Killington, Vermont; Mt. Bachelor in Bend,
Oregon; Boreal Resort and Soda Springs Resort in Donner Summit,
California; Lee Canyon Resort near Las Vegas, Nevada; and Gorgoza Park
in Park City, Utah); Woodward, world-class action sports camps and
progression centers with four locations (Camp Woodward in Woodward,
Pennsylvania; Woodward West in Tehachapi, California; Woodward Tahoe at
Boreal Resort in California; and Woodward Copper in Summit County,
Colorado); Outside Television, the only national television network
dedicated to the active lifestyle; Human Movement Management, an event
production company; and Powdr Enterprises, launched to activate and
integrate the Powdr platform and build new, complementary businesses,
partnerships and programming. For additional information on Powdr,
please visit www.powdr.com.

Contacts

For M.A.X. Pass
Kate
Lessman
, 970-333-3395
or
Aubrey
Cornelius
, 303-229-4431
or
Sprocket
Communications
, 303-495-2883

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