On BizWireTV: The Business of the Olympics – Brands Go For Gold and Take Over the Wire #Rio2016

Featuring Gillette, Hershey’s, Rubicon Project and ZICO

NEW YORK–(BUSINESS WIRE)–$HSY #BizWireTV–On the latest BizWireTV,
the Rio 2016 Olympic Games have taken over the wire with announcements
of partnerships with athletes and teams from Visa, Hershey’s and
Reese’s. Visa also announced the opening of exclusive VIP lounges for
Visa Chase United Cardmembers. Watch the full episode for more stories
including Gillette Rubicon Project, Coca-Cola, vitaminwater, Nintendo,
Samsung and more on BizWireTV.


BizWireTV features the latest breakthroughs in tech from the biggest
brands. Catch the weekly series that showcases the hottest news stories
published over Business Wire’s distribution network.

The Business of the Olympics

Athletes
“carpool” their way to Rio thanks to Visa
(NYSE:V)

Visa
is also opening VIP lounges for Visa Chase United Cardmembers

(NYSE:V)

Coca-Cola
launches #ThatsGold campaign
(NYSE:KO)

Gillette
pays tribute to athletes with Perfect Isn’t Pretty film
(NYSE:PG)

Rubicon
Project announces this as first “anywhere, anytime” Olympics

(NYSE:RUBI)

Brands Meet Athletes

U.S.
women’s field hockey team joins team Hershey’s
(NYSE: HSY)

Hershey’s
also partnered with U.S. gymnast Simone Biles
(NYSE: HSY)

Reese’s
Peanut Butter Cups and Lyndsey Vonn want you to “Do Summer Like a Winter
Olympian”

QUICK BIZ HITS in #Rio2016

Samsung+announces+Olympic+Games+limited+edition+Galaxy+S7+edge&index=11&md5=72c8bace76bd8105560cbf7cb320ca7f” rel=”nofollow”>Samsung
announces Olympic Games limited edition Galaxy S7 edge

Official
coconut water of the Olympic Games, ZICO offers sweepstakes to Hawaii

vitaminwater
recruits “tryathletes” for social media challenge ahead of Rio

(NYSE:KO)

Nintendo
wants you to host your own Olympic Games with Mario & Sonic

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