Research and Markets: The 2015 Study of Women’s Hair Care Appliances Featuring Conair & Remington
DUBLIN–(BUSINESS WIRE)–Research and Markets (http://www.researchandmarkets.com/research/d3fgps/the_2015_study_of)
has announced the addition of the “The
2015 Study of Women’s Hair Care Appliances” report to their
offering.
The 2015 Study of Women’s Hair Care Appliances finds that overall use of
hair appliances among women continues to erode; women also are now less
likely to wash their hair at least fives times a week. Similar trends
are observed for teens.
This study is ninth in a trended series designed to update trends in
women’s use of hair styling appliances and examine usage habits, brand
preferences and attitudes among women who are hair appliance users.
Specific objectives were to investigate:
– Incidence of hair appliance ownership/usage
– Hair style trends
– Hairstyling and grooming practices
– Hair appliance usage habits
– Brand awareness and usage
– Purchase criteria and interest
– Attitudinal measures
– Shopping/purchasing behaviors
– Information sources
– Market Segmentation Analysis
Key Topics Covered:
Introduction
Methodology
Key Findings
Summary Of Findings
I Hair Styling Trends
II Hair Appliance Ownership & Usage
III Hair Appliance Ownership & Usage
IV Blow Dryers
V Straightening Irons/Flat Irons
VI Curling Irons/Wands
VII Appliance Purchasing
Companies Featured:
– Conair
– Remington
For more information visit http://www.researchandmarkets.com/research/d3fgps/the_2015_study_of
Contacts
Research and Markets
Laura Wood, Senior Manager
press@researchandmarkets.com
For
E.S.T Office Hours Call 1-917-300-0470
For U.S./CAN Toll Free Call
1-800-526-8630
For GMT Office Hours Call +353-1-416-8900
U.S.
Fax: 646-607-1907
Fax (outside U.S.): +353-1-481-1716
Sector: Consumer
Electronics, Hair
Care