SONIC® Focuses on Breakfast Quality with Launch of Green Mountain Coffee®

Guía de Regalos

Launches With New Breakfast Express Deal

OKLAHOMA CITY–(BUSINESS WIRE)–SONIC
Drive-In
(NASDAQ: SONC), the nation’s largest chain of drive-in
restaurants, is raising the bar for breakfast quality by announcing a
partnership with Keurig Green Mountain, Inc. (NASDAQ: GMCR), a personal
beverage system company, to offer hot, fresh Green Mountain Coffee®. The
addition of Green Mountain Coffee® to SONIC’s popular breakfast lineup
represents SONIC’s latest step towards creating new distinctively
delicious beverages, for every guest’s taste preference.


To complement the launch of Green Mountain Coffee® at its drive-ins,
SONIC invites guests to kick start their day the right way with a new
Breakfast Express deal, featuring a Breakfast Burrito and a Green
Mountain Coffee® or fountain drink for only $3, ready in two minutes
guaranteed.*

“SONIC takes pride in offering one of the best breakfast lineups in the
industry and we continually seek new ways to provide our guests the best
quality and value in new and innovative ways,” said Scott Uehlein, vice
president of product innovation and development for SONIC. “When it
comes to sourcing and roasting the finest coffee available, the Green
Mountain Coffee brand is second to none. Value, quality and speedy
service are several of the cornerstones of the SONIC brand’s commitment
to its customers, and this new partnership and Breakfast Express deal
raise the bar in the ongoing QSR breakfast wars.”

SONIC bolsters its breakfast offering by launching the partnership with
Green Mountain Coffee®, a brand that prides itself in roasting the
highest quality coffee in the world while building strong, lasting
relationships with the farmers who grow it. SONIC guests will now be
treated to a smooth, aromatic and mild blend from Green Mountain
Coffee®, made exclusively from 100 percent Arabica specialty grade Fair
Trade Certified™ coffee beans, from Central and South America.

Founded in 1981 in Waitsfield Vermont, Green Mountain Coffee® has grown
from a local coffee shop to America’s #1 Single Serve Coffee Brand1.

Made with scrambled eggs, melty cheddar cheese and crispy bacon or
savory sausage, all wrapped in a warm flour tortilla, SONIC Breakfast
Burritos are one of the most popular items on the brand’s breakfast
menu. Pair with a Green Mountain Coffee® or fountain drink for $3 in two
minutes or less for a morning kick-start you can only get at SONIC.

Guests can enjoy the perfect brew to start the day or perk up in the
afternoon since SONIC’s entire breakfast menu is available all day.

* Tax not included. Offer applies to one Breakfast Burrito and one Green
Mountain Coffee®, Soft Drink, Iced Tea or Limeade only. Excludes orders
containing additional items, substitutions or Add-Ins and Add-Ons. For a
limited time only at participating SONIC Drive-Ins. See menu for details.

1 IRI Infoscan data, Single Cup Coffee Sub-Category, Total
U.S.- IRI Multi Outlet, 52 week period ending 12/20/15

About SONIC, America’s Drive-In

SONIC, America’s Drive-In is the nation’s largest drive-in restaurant
chain serving more than 3 million customers every day. Nearly 90 percent
of SONIC’s 3,500 drive-in locations are owned and operated by local
business men and women. Over more than 60 years, SONIC has delighted
guests with signature menu items, more than 1.3 million drink
combinations and friendly service by iconic Carhops. Since the 2009
launch of SONIC’s Limeades
for Learning
philanthropic campaign in partnership with
DonorsChoose.org, SONIC has donated more than $5 million to public
school teachers nationwide to fund essential learning materials and
innovative teaching resources to inspire creativity and learning in
today’s youth. To learn more about Sonic Corp. (NASDAQ/NM: SONC), please
visit sonicdrivein.com
and please visit or follow us on Facebook
and Twitter.
To learn more about SONIC’s Limeades for Learning initiative, please
visit Limeadesforlearning.com.

SONC-M

Contacts

for SONIC Drive-In
Matthew Young, 512-542-2802
Matthew.Young@cohnwolfe.com