Redfin Study Reveals that Homes Listed in Spring and Winter are
More Likely to Sell Above Asking Price and Within 30 Days
SEATTLE–(BUSINESS WIRE)–Homes that hit the market in spring or winter are more likely than homes
listed in summer or fall to sell for more than list price and go under
contract within 30 days, according to research from Redfin (www.redfin.com),
the next-generation real estate brokerage.
As conventional wisdom would predict, spring is the best time to list a
home, but winter is a close second. Of homes listed in the spring, 18.7
percent fetched above asking, with winter listings not far behind at
17.5 percent. While 48.0 percent of homes listed in spring sold within
30 days, 46.2 percent of homes in winter did the same. About a third of
homes are listed in spring.
While less than a quarter of homes are listed in winter, it’s the right
choice for many sellers, depending on their goals. “You may have fewer
people looking to buy, but those who are looking are serious,” said
Michelle Leader, a Redfin real estate agent in Oklahoma City. “Buyers
that time of year often need to move, so they’re much less likely to
make a lowball offer and they’ll often want to close quickly — two
things that can make the sale much smoother.”
The other benefit of listing in the winter is less competition from
other sellers. While spring can see a rush of homes coming on the
market, homes that list in the winter are much more likely to stand out,
Among homes listed in summer and fall, the key goals of selling quickly
and for above list price were achieved notably less often. For example,
40.9 percent of autumn listings sold in 30 days or less, and just 14.7
percent sold above list price.
Weather seems to have little to do with the seasonality. When broken
down by metro, winter and spring maintained their top spots
consistently, even across markets with weather as varied as Los Angeles,
Boston and Atlanta.
To read the full report, complete tables and statistics for each of the
23 metros studied, please visit: https://www.redfin.com/blog/2016/11/home-sellers-spring-is-great-but-listing-in-winter-pays-off-too.html.
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About Redfin Corporation
is the next-generation real estate brokerage, combining its own
full-service agents with modern technology to redefine real estate in
the consumer’s favor. Founded by software engineers, Redfin has the
country’s #1 brokerage website and offers a host of online tools to
consumers, including the Redfin
Estimate, the highly accurate automated home-value estimate.
Homebuyers and sellers enjoy a full-service, technology-powered
experience from Redfin real estate agents, while saving thousands in
commissions. Redfin serves more than 80 major metro areas across the
U.S. The company has closed more than $31 billion in home sales and
saved customers more than $335 million in fees through 2015.
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