Tony Robbins Partners with OsteoStrong®

Celebrated Coach and Strategist Teams with Wellness Brand to
Catalyze International Growth

NASHVILLE, Tenn.–(BUSINESS WIRE)–Tony Robbins, long revered for his contagious passion, has found
something new to get excited about. The internationally renowned life
and business strategist has partnered with wellness brand OsteoStrong to
aggressively grow the brand domestically and internationally.

OsteoStrong is a revolutionary wellness system that leverages clinically
researched osteogenic loading technology to help people of all ages and
fitness levels enhance bone health, balance, overall strength, and
posture in just seven minutes per week.

Osteogenic impact emulation or osteogenic loading is a brief set of
highly controlled, acute impact events that are clinically proven to
increase healthy bone density and muscle tissue growth. The system
triggers natural bone growth and improves overall muscle strength,
balance, and posture while easing joint pain in many cases. Sessions are
sweat-free, yet are powerful enough to activate a physiological response
that initiates tissue growth cycles for days after every session.

Robbins is a New York Times #1 best-selling author, international
speaker, and philanthropist. He is also the Chairman of a holding
company comprised of more than 30 privately held businesses with
combined sales exceeding $5 billion a year.

Robbins and his wife both tried first generation osteogenic loading
technology years ago and were blown away by the results. OsteoStrong
recently redesigned and filed for patents of the next generation of
equipment, and when Robbins tried it in Albuquerque, N.M. and read the
latest research, he wanted to be part of the movement.

“Tony Robbins is a stunning success in business and in life, but more
than that, he’s a man with a true mission to help people. Osteogenic
loading is a miracle concept proven by science, and it’s not only the
next big thing in fitness and vitality, it’s something that genuinely
changes lives. Today, OsteoStrong has over 60 franchisees sold with 40
units in 14 states, but with Tony’s partnership, we can supercharge
expansion and help even more people nationally and globally,” said Kyle
Zagrodzky, President of OsteoStrong.

Robbins’ philosophy was recently captured in “I Am Not Your Guru,” a
feature documentary film about his seminars. “I’m a kid from Azusa,
California who did not have any certainty, but I was certain of one
thing: My insatiable hunger to end suffering for any human I can… My job
is to dominate the problem and bring out what’s really strong,” said

OsteoStrong’s point of view mirrors Robbins’, since osteogenic loading
is accessible to anyone, stunningly effective, and easy to do.

“We have young athletes who are greatly exceeding their limits, people
in their forties feeling the strength and agility they had in their
twenties, and people in their seventies and eighties completely
reversing osteoporosis, regaining balance, and standing up straight
again. If I didn’t see it happening time and again with my own eyes, I
would have never thought it was possible. The most amazing thing is
seeing clients live better and feel better,” said Zagrodzky.

About OsteoStrong

OsteoStrong leverages clinically researched osteogenic stimulation
methodology to help people of all ages and fitness levels enhance bone
health, balance, overall strength, and posture. Sessions also alleviate
back and joint pain in many cases. Created based on research in cellular
biology, anti-aging, longevity, and bone mass production, the
OsteoStrong system triggers the growth of new bone and muscle density in
seven-minute sessions just once per week. OsteoStrong’s proprietary
system engages bone and muscle development and delivers many benefits
beyond what is often thought only possible with strenuous exercise.
OsteoStrong is extremely effective, easy to do, and doesn’t leave people
feeling fatigued or sore the next day. It’s based on the cutting edge
science of high impact emulation without the risk.

More than 30,000 people have seen amazing results since the brand
launched in 2012. Many who attend sessions just once per week are
reversing osteoporosis, improving balance, eliminating chronic joint and
back pain, reversing fibromyalgia, and regaining physical strength.

For more information, visit

About Tony Robbins

Tony Robbins is a #1 New York Times best-selling author, entrepreneur,
and philanthropist. For more than 38 years, Mr. Robbins has empowered
more than 50 million people from 100 countries through his life training
programs and live events, like Date With Destiny, as featured in the
film Tony Robbins: I Am Not Your Guru. He created the #1 personal and
professional development program of all time, and more than 4 million
people have attended his live seminars. As the nation’s #1 life and
business strategist, his expertise has been called upon by some of the
world’s finest athletes, entertainers, Fortune 500 CEOs, and even
presidents of nations.


for OsteoStrong
Rebekah Epstein, 210-315-9664