Activision Brings Top Gaming Franchises to Gamescom 2016

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Call of Duty: Infinite Warfare’s Zombies Mode Revealed;
Activision Celebrates with Unique Call of Duty Experience on the Sony
Interactive Entertainment Deutschland Booth in Hall 7

Guardians to Get First Hands-On with Destiny: Rise of Iron on
the Sony Interactive Entertainment Deutschland booth in Hall 7.

Bungie and Activision Announce Private Matches, Showcase New PvP Mode
Supremacy and Announce Destiny – The Collection

Fans Get Hands-On with Skylanders® Imaginators and the Chance
to Unleash Their Creativity by Creating Their Own Skylanders, in Hall 10.

Kid Creations Will Join Forces with Kaos – the Nefarious Villain will
be Playable Skylander Toy. Guest Stars Crash Bandicoot® and Dr. Neo
Cortex Join Line Up of Skylander Sensei Characters in the Fight for Good

COLOGNE, Germany–(BUSINESS WIRE)–Activision Publishing, Inc., a wholly owned subsidiary of Activision
Blizzard, Inc. (NASDAQ: ATVI),
will showcase its latest line-up of leading entertainment franchise
releases – Call of Duty®: Infinite Warfare, Destiny:
Rise of Iron
and Skylanders® Imaginators – at
Gamescom 2016 beginning Wednesday, August 17 at the Koelnmesse GmbH
Exhibition Centre in Cologne, Germany.

“Gamescom is a great opportunity to show our fans this year’s slate of
games packed full of breakthrough innovations featuring rich, immersive
storytelling,” said Philip Earl, EVP International, Activision
Publishing. “For Call of Duty: Infinite Warfare, it’s the
world premiere of Call of Duty®: Zombies in Spaceland, the
all-new cooperative mode coming in this year’s epic release from
Infinity Ward; in Destiny: Rise of Iron fans will see the
next great expansion of the universe; and with Skylanders®
Imaginators
creativity and imagination reach new levels as
gamers bring their creations to life.”

Activision’s Gamescom slate includes:

Call of Duty: Infinite Warfare: Fans in attendance can celebrate
the global reveal of the new ‘80s-themed co-operative Call of Duty®
mode Zombies in Spaceland. The new mode takes zombies to a fresh
era in a thrilling 1980s themepark setting, sure to frighten and delight
zombies’ fans, in a truly unique experience you have to see to believe.
Consumers in attendance will discover more at the Sony Interactive
Entertainment Deutschland Booth in Hall 7, via an immersive theatre
experience that will bring the Zombies in Spaceland game mode to
life with some fun, creative and utterly terrifying surprises.

Fans can learn more about Zombies in Spaceland by tuning in August 17 at
9:00am Pacific on Twitch at www.twitch.tv/callofduty, on
YouTube at www.youtube.com/callofduty and
on Facebook at www.facebook.com/callofduty for
a special reveal stream hosted by actor Jay Pharoah as he speaks with
the game developers in more detail.

The Call of Duty fan experience also showcases content from the
story campaign in award-winning studio Infinity Ward’s newest title. Call
of Duty: Infinite Warfare
breaks new ground in storytelling by
exploring the weight of leadership and the responsibilities that come
with it in an emotional, character-driven narrative. Players are thrust
into wartime leadership as Captain Reyes, a Tier 1 Special Operations
soldier, takes the helm of the Retribution, one of Earth’s last
remaining warships. In a time of unthinkable hardships, Reyes must lead
the remnants of coalition forces against a relentless enemy in a war
that stretches across our solar system to terrains beyond Earth.

Call of Duty: Infinite Warfare introduces new weaponry, unique
player abilities and stunning all-new settings to the Call of
Duty
 franchise. In addition to a riveting single player story
campaign, and a radical co-operative zombies experience: Call of
Duty: Infinite Warfare: Zombies in Spaceland
Call of Duty:
Infinite Warfare
 will also unveil a robust multiplayer mode at the
upcoming Call of Duty fan celebration, Call of Duty® XP, in
September. Call of Duty: Infinite Warfare is in development
for the PlayStation 4, Xbox One, and PC. Call of Duty: Infinite
Warfare
 is not yet rated by PEGI.

For more information, visit: www.callofduty.comwww.youtube.com/callofduty or
follow @CallofDuty on Twitter, Instagram and Facebook.

Destiny: Rise of Iron: Activision and Bungie will unveil the
first hands-on gameplay from Destiny: Rise of Iron at
Gamescom. Rise of Iron is the next highly-anticipated
large expansion in the Destiny universe. Guardians must rise to
the challenge and join forces with a legend from humanity’s past to
defeat a plague of unstoppable evil once and for all. Aspiring heroes
attending Gamescom will be able to test their PvP skills playing a new
competitive multiplayer mode, Supremacy, in Sony Interactive
Entertainment Deutschland’s booth in Hall 7.

Bungie premiered Destiny’s newest 6v6 objective based Crucible mode,
Supremacy, in the studio’s first ever external broadcast, streaming
live from Cologne on the eve of Gamescom
. During the stream Bungie
also debuted the latest Rise
of Ir
on ViDoc
and announced that Private Matches will be
introduced to the Crucible, for all PlayStation 4 and Xbox One Destiny
owners with the launch of the Rise of Iron on
September 20th.

To celebrate the Rise of Iron gameplay premiere at Gamescom,
Bungie and Activision have also partnered with European streamers to
allow fans across the globe to witness the latest PvE content being
played live in Cologne. Streamers will be testing their Guardian skills
in a new three-player co-operative Strike “The Wretched Eye” which will
have them pursuing a SIVA-infected Fallen biologist into a
hive-controlled missile silo. The full schedule of livestreams can be
found here.

On Monday 15th August, Bungie and Activision also announced
the launch of Destiny – The Collection. Containing every
release from the award-winning first-person adventure franchise to date,
including the new large expansion, Destiny: Rise of Iron, Destiny
– The Collection
is the perfect opportunity for new Guardians to
join the fight for humanity’s survival. Destiny – The Collection
will launch alongside Rise of Iron on September 20, 2016 and will
be available for the PlayStation®4 and Xbox One (PlayStation®Plus, Xbox
Live Gold, required for some features). Gamers who pre-purchase Destiny
– The Collection
digitally will be able to experience Destiny,
The Dark Below, House of Wolves and The
Taken King
immediately, while awaiting the release of Rise of
Iron
.

Destiny: Rise of Iron launches on September 20, 2016 and will be
available for PlayStation 4 and Xbox One (PlayStation Plus, Xbox Live
Gold, required for some features) and requires Destiny game and
The Taken King
(includes Expansions I & II), sold separately. Destiny
– The Collection
launches on September 20, 2016 and will be
available for PlayStation 4 and Xbox One. For more information, visit www.DestinyTheGame.com.
For exclusive updates, follow the official Destiny social
channels at www.facebook.com/DestinyTheGame
and @DestinyTheGame
on Twitter, and interact directly with the developers at www.Bungie.net

Skylanders Imaginators:

Activision and Toys For Bob continue to innovate the toys-to-life
category with Skylanders Imaginators, the latest chapter
in the Skylanders® story, which empowers players to unleash their
creativity by creating their own Skylanders.

Playable in the Family and Friends area in Hall 10, Portal Masters will
be able to harness the power of their own imagination and create their
own Skylander. Visitors to Gamescom will also get first hands on with
some of this year’s Senseis characters, a mix of heroes and
villains-turned-good, including:

  • Kaos: Kaos will be available as a fully-playable Skylander toy
    for the first time, and will be able to be controlled by Portal
    Masters as they wield his evil skills for good
  • Crash Bandicoot®: Celebrating his 20-year anniversary,
    pop-culture videogame icon Crash Bandicoot returns in 2016 in Skylanders
    Imaginators
    . Crash Bandicoot maintains his unique and quirky
    personality as a fully-playable Skylander Sensei and toy. Never one to
    shy away from danger, the legendary marsupial Crash Bandicoot travels
    through the wormhole to join the Skylanders in the ultimate battle
    against Kaos!
  • Dr. Neo Cortex: Crash Bandicoot’s creator and primary
    antagonist, Dr. Neo Cortex makes his debut appearance as part of the Skylanders
    Imaginators
    line up. Fighting alongside the Skylanders as a
    powerful mystic warrior, Dr. Neo Cortex puts his dastardly genius to
    work with his signature blaster ray, hoverboard and explosive mines to
    thwart Kaos’ forces. He can even summon the powerful Uka Uka mask!
  • Dr. Krankcase and Hood Sickle: One-time villains-turned-Senseis
    characters Dr. Krankcase and Hood Sickle are among the latest in this
    year’s toy line-up to be unveiled. They can be seen and played at
    Gamescom

In North America, fans who pre-order and purchase the Skylanders
Imaginators
Starter Pack will receive a playable Kaos Sensei toy for
free while supplies last between October 16 – 22, 2016.

Skylanders® Imaginators will be available on October 16 in
North America; October 14 in Europe; and October 13 in Australia/New
Zealand. For more information, visit www.Skylanders.com
or follow Skylanders official social channels on Facebook,
Instagram,
Twitter,
YouTube
and the newly launched Snapchat channel: Skylanders.

About Activision Press Center

Assets and game information about Activision’s Gamescom video game
line-up can be found at: http://press.activision.com.

About Activision Publishing, Inc.

Headquartered in Santa Monica, California, Activision Publishing, Inc.
is a leading global producer and publisher of interactive entertainment.
Activision maintains operations throughout the world. More information
about Activision and its products can be found on the company’s website, www.activision.com
or by following @Activision.

Cautionary Note Regarding Forward-looking
Statements:
Information in this press release that involves
Activision Publishing’s expectations, plans, intentions or strategies
regarding the future, including statements about the expected release
dates, or of the features and functionality, of Skylanders
Imaginators, Call of Duty: Infinite Warfare, Destiny: Rise of Iron
and
Destiny – The Collection
are forward-looking statements that are not
facts and involve a number of risks and uncertainties. Factors that
could cause Activision Publishing’s actual future results to differ
materially from those expressed in the forward-looking statements set
forth in this release include unanticipated product delays and other
factors identified in the risk factors sections of Activision Blizzard’s
most recent annual report on Form 10-K and any subsequent quarterly
reports on Form 10-Q. The forward-looking statements in this release are
based upon information available to Activision Publishing and Activision
Blizzard as of the date of this release, and neither Activision
Publishing nor Activision Blizzard assumes any obligation to update any
such forward-looking statements. Forward-looking statements believed to
be true when made may ultimately prove to be incorrect. These statements
are not guarantees of the future performance of Activision Publishing or
Activision Blizzard and are subject to risks, uncertainties and other
factors, some of which are beyond its control and may cause actual
results to differ materially from current expectations.

© 2016 Bungie, Inc. All rights reserved. Destiny, the Destiny Logo,
Bungie and the Bungie Logo are among the trademarks of Bungie, Inc.
Published and distributed by Activision.

© 2016 Activision Publishing, Inc., CALL OF DUTY, CALL OF DUTY INFINITE
WARFARE, SKYLANDERS, SKYLANDERS IMAGINATORS, CRASH BANDICOOT and
ACTIVISION are trademarks of Activision Publishing, Inc.

All other trademarks and trade names are the properties of their
respective owners.

Contacts

Activision Publishing, Inc.
North America / Latin America
Call
of Duty

Kyle Walker, +1-424-744-5677
kyle.walker@activision.com
or
Destiny
Genevieve
Waldman,
+1-425-440-6854
genevieve.waldman@activision.com
or
Skylanders
Kerstine
Johnson,
+1-310-255-2508
kjohnson@activision.com
or
International
Luke
Mackay,
+44 2030601135
luke.mackay@activision.com