Braun, Gillette, Head & Shoulders, Old Spice, Secret and Pantene
Providing Grooming and Beauty Services to Prepare Top Prospects and
their Families for the Most Anticipated Moment of their careers
PHILADELPHIA–(BUSINESS WIRE)–The future stars of the National Football League will have the moment of
their dreams on stage tomorrow night, but first comes the preparation
for the bright lights. The P&G VIP Style Lounge will welcome top
prospects and their families with premier services to help them look and
feel their best before primetime coverage begins from Philadelphia.
Several beauty and male grooming brands like Gillette®,
Old Spice®, Head & Shoulders®, Braun, Secret® and Pantene®
will provide complimentary services at the VIP Salon including hair
styling, shaving and grooming, makeup, and manicures and pedicures to
ensure the next generation of NFL stars and their families shine.
“Hearing your name called is one of those moments you constantly keep in
mind when you’re grinding away during practice day after day,” said Jonathan
Allen (Defensive End, University of Alabama). “I want to be prepared
for that moment and Braun is making sure my facial hair is looking sharp
for the bright lights. It’s a special time for my family and my new
fiancée, and spending some time in the P&G VIP Style Lounge is going to
have us looking and feeling our best heading into tomorrow night.”
Allen is joined by others such as top quarterback prospects Mitch
Trubisky (QB, UNC) and Deshone Kizer (QB, Notre Dame).
“I rock a little scruff and have some goatee action going on every now
and then, despite objections from most of my family and especially my
mom,” said Trubisky. “Gillette is coming in during the clutch to help me
out before tomorrow night, and as a result, keeping my mom happy too.
The Trubiskys will be feeling good and rejuvenated after spending some
time in the P&G VIP Style Lounge.”
Gillette and Braun are providing clean shaves and facial hair grooming.
Head & Shoulders is offering shampoos and hair styling to ensure
confidence is shining through tomorrow night. Old Spice has brought its
iconic scents, and Pantene and Secret are pampering moms, girlfriends
and sisters of prospects with various services.
The other top prospects expected at the P&G VIP Style Lounge include Malik
Hooker (Safety, Ohio State), Deshaun Watson (QB, Clemson),
and John Ross (WR, Washington). As was the case with last year’s
Lounge, other prospects will stop by as part of the onsite draft
festivities. The Lounge will be open Wednesday, April 26 and Thursday,
April 27, ahead of the NFL Draft Red Carpet.
“The P&G VIP Style Lounge is in its third year and we’re excited to now
bring it to Philadelphia,” said P&G’s Janet Fletcher, Director, Sports
Marketing. “It’s received great feedback from the prospects’ families
over the last two years and we’re really happy with how our family of
brands can help these athletes and their families prepare for a huge
moment in their lives.”
For over 110 years, Gillette has delivered precision technology and
unrivalled product performance – improving the lives of over 750 million
men around the world. From shaving and body grooming, to skin care and
sweat protection, Gillette offers a wide variety of products including
razors, shave gel (gels, foams and creams), skin care, after shaves,
antiperspirants, deodorants and body wash. For more information and the
latest news on Gillette, visit http://www.gillette.com/.
To see our full selection of products, visit http://www.gillette.com.
About Old Spice
Procter & Gamble’s Old Spice is the quintessential men’s grooming brand.
With nearly 80 years as an American icon, Old Spice is the authority on
the male grooming experience and has leveraged this heritage to become
the No.1 selling anti-perspirant/deodorant stick and body wash brand
with guys of all ages. Old Spice brings authenticity, performance and
confidence to male grooming and offers a wide product portfolio for
today’s man, including anti-perspirants, deodorants, bar soap, body
washes, body sprays, after shaves and colognes.
About Head & Shoulders
With over 50 years of trailblazing innovation on scalp care, Head &
Shoulders has established itself as the leader in dandruff protection
and is the world’s #1 shampoo, used by 1.3 billion people across 140
countries. Head & Shoulders provides a broad range of cosmetic benefits
and offers custom solutions for different hair types and scalp concerns.
Braun, a subsidiary of Procter & Gamble founded in Germany in 1921,
develops and manufactures a wide variety of small domestic appliances
that marry technical innovation, reliable quality and distinctive
design. These range from electric shavers to beauty products. Braun
products enjoy worldwide distribution. Please visit http://www.braun.com
for the latest news and in-depth information about the Braun brand.
Secret was the first antiperspirant brand designed specifically for
women, and for the past 60 years, Secret has been on the forefront of
women’s lives, leading with innovation designed to provide superior odor
and wetness protection. In 2007, the brand was first to market with
Secret Clinical Strength, which offers an over-the-counter solution for
prescription-strength antiperspirant. Through the years, the brand has
been supporting women’s advancement by portraying confident, modern
women in its campaigns and communications. As a continuation of these
efforts, the brand’s newest campaign, “Stress Tested for Women,”
celebrates progressive young women as they deal with the stress sweat
caused by living in a world that expects less of them than they do of
themselves. For more information visit Secret.com, or follow Secret on
), Twitter (@SecretDeodorant),
and YouTube (YouTube.com/SecretDeodorant).
Pantene Pro-V, the world’s #1 hair care brand, includes 18 collections
to help provide women with their most beautiful, healthy hair. The
current Pantene Pro-V offerings include: Breakage Defense, Beautiful
Lengths, Classic Clean, Color Revival, Curl Perfection, Damage Detox,
Daily Moisture Renewal, Full & Strong, Ice Shine, Nature Fusion, Repair
& Protect, Smooth & Sleek, Pro-V Style Series, Sheer Volume, Truly
Natural, Truly Relaxed, and Ultimate 10. Pantene Expert offerings
include: AgeDefy, Intense Colorcare, Intense Hydration, Intense Repair
and Intense Smooth. Powered by 70 years of experience, 200 scientists
and partnerships with 11 leading independent hair doctors from around
the world, Pantene’s Pro-V Formula works inside and out for beautiful
hair rooted in true, lasting health.
About Procter & Gamble
P&G serves consumers around the world with one of the strongest
portfolios of trusted, quality, leadership brands, including Always®,
Ambi Pur®, Ariel®, Bounty®, Charmin®, Crest®, Dawn®, Downy®, Fairy®,
Febreze®, Gain®, Gillette®, Head & Shoulders®, Lenor®, Olay®, Oral-B®,
Pampers®, Pantene®, SK-II®, Tide®, Vicks®, and Whisper®. The P&G
community includes operations in approximately 70 countries worldwide.
Please visit http://www.pg.com for
the latest news and information about P&G and its brands.