Southeastern Grocers Strengthens Partnership with Feeding America

With Five Cents From Each Loaf of SE Grocers Bread Sold Going to
Fight Hunger

  • Food insecurity affects at least one in eight people within the
    United States
  • Southeastern Grocers will donate five cents to Feeding America
    food banks from every loaf of SE Grocers sandwich bread purchased in
    stores through its new SEG Gives hunger relief program through
    November 2017.
  • Southeastern Grocers has donated nearly 150 million pounds of
    food to Feeding America since 2009, resulting in over 125 million

JACKSONVILLE, Fla.–(BUSINESS WIRE)–In honor of Giving Tuesday, Southeastern Grocers (SEG), parent company
of BI-LO, Fresco y Más, Harveys and Winn-Dixie stores, announced Feeding
America, the largest domestic hunger relief organization, as an official
charity partner.

To help fight hunger in the communities it serves, Southeastern Grocers
partnered with Feeding America to launch a new SEG hunger relief
program; with Southeastern Grocers donating five cents to Feeding
America for every loaf of SE Grocers brand sandwich bread purchased by

Ian McLeod, President and CEO of Southeastern Grocers said,
“One in eight people struggle with hunger in America – many food
insecure people fall within our footprint, which is why we are committed
to fighting hunger hand-in-hand with Feeding America.”

“Together with over 8,000 food bank partner agencies and food rescue
programs across seven states, we are now increasingly committed to
supporting people who may not have access to a healthy meal with this
new fundraising bread program,” states McLeod.

From now to November 24, 2017, customers can join Southeastern Grocers
and Feeding America in fighting hunger and supporting families in need
simply by purchasing loaves of SE Grocers Bread at any BI-LO, Fresco y
Más, Harveys or Winn-Dixie store. SE Grocers Bread products include:

  • White Bread, $ 1
  • 100 Percent Wheat Bread, $ 1
  • Honey Wheat Bread, $ 1
  • Old Fashioned Round Top Bread, $ 1
  • Split Top Bread, $ 1
  • Large Sandwich Bread, $2.09

As well as the on-pack bread donation program, SEG will continue to
contribute significant food donations, with more than 150 million pounds
of food, resulting in over 125 million meals being donated through their
Food Rescue program since 2009 from BI-LO, Fresco y Más, Harveys and
Winn-Dixie stores.

Matt Knott, President of Feeding America said, “We are thankful
to Southeastern Grocers for its commitment to supporting families in
need. Americans who struggle with food insecurity do not have regular
access to enough food for a healthy, active life. The SEG program not
only helps to bring attention to the issue of hunger in the U.S., but
also provides everyone the opportunity to fight hunger in their local

Customers can also go online to find additional information on the
partnership between Southeastern Grocers and Feeding America,,

About Southeastern Grocers

Southeastern Grocers, LLC, parent company and home of BI-LO, Fresco y
Más, Harveys and Winn-Dixie grocery stores, is the second-largest
supermarket in the Southeast based on store count. The company employs
nearly 60,000 associates who serve customers in grocery stores, liquor
stores and in-store pharmacies throughout the seven southeastern states
of Alabama, Florida, Georgia, Louisiana, Mississippi, North Carolina and
South Carolina. BI-LO, Fresco y Más, Harveys and Winn-Dixie are
well-known and well-respected regional brands with deep heritages,
strong neighborhood ties, proud histories of giving back, talented and
loyal associates, and strong commitments to providing the best possible
quality and value to customers. For more information, visit,,


Southeastern Grocers, LLC
For SEG interviews or images, contact:
Shaffer, 904-612-9441 (cell)
Manager, Consumer Communications