UDN Outperforms ESPN, FOX Sports and NBC Sports Network as Fastest-Growing Cable Sports Network, Regardless of Language, in February
UDN Ranks as No. 1 Spanish-language Sports Network in Total Day
and Primetime among Total Viewers 2+ and Adults 18-49
NEW YORK–(BUSINESS WIRE)–Univision Deportes, the multimedia sports division of Univision
Communications Inc. (UCI), today announced that UDN (Univision Deportes
Network) continues to lead as the fastest-growing cable sports network,
regardless of language, for the month of February, outperforming all
cable sports networks including ESPN, Fox Sports and NBC Sports Network.
UDN averaged 186,000 Total Viewers 2+ and 113,000 Adults 18-49 in
primetime, an increase of +94% and +92% from a year ago, respectively.
UDN ranks as the No. 1 Spanish-language sports network in total day and
primetime among Total Viewers 2+ and Adults 18-49, outperforming ESPN
Deportes, Fox Deportes. In primetime, UDN ranked in the top 5 of all
cable sports networks, regardless of language, among Total Viewers 2+
and Adults 18-49 for the month of February.
ADDITIONAL HIGHLIGHTS
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In February, Liga MX on UDN increased +29% versus last year among
Total Viewers and +38% versus last year among Adults 18-49. -
The Liga MX match between Tigres and America that aired on February 27th
on UDN was the most-viewed club soccer match on any cable network,
regardless of language, for the month of February. The match averaged
724,000 Total Viewers 2+ and 488,000 Adults 18-49. -
Univision Deportes has aired the top 5 soccer matches of 2016 among
all key demos, besting all English Premier League matches on NBC
Networks. -
During the week of February 8th, UDN out-delivered ESPN2,
NBC Sports Network and Fox Sports 1, among others, in primetime among
Adults 18-49. It was the second most-viewed cable sports network
regardless of language, trailing only ESPN.
Source: Nielsen, NPM, NPMH (ESPD), L+SD data, Primetime (M-Su 8 p.m. –
11 p.m.)
About Univision Deportes
Univision Deportes is the multimedia sports division of Univision
Communications Inc. (UCI) and includes UDN, the No. 1 Spanish-language
sports network in the U.S. Univision Deportes’ portfolio of rights
includes 11 of the 18 teams in Liga MX, the Mexican National Team, the
U.S. Men’s & Women’s National Teams, Major League Soccer, Copa MX, Copa
Centroamericana, Copa América Centenario 2016, CONCACAF Gold Cup,
CONCACAF Champions League, international friendlies, select matches from
Liga de Ascenso in México, Portuguese First Division, Dutch First
Division, FC Barcelona TV and Bayern Munich TV, México’s Campeón de
Campeones and SúperCopa, and Formula 1. Univision Deportes is also the
exclusive home to shows such as Premios Univision Deportes, Solo Boxeo,
Zona NBA, Republica Deportiva and Contacto Deportivo, the highest-rated
Spanish-language sports studio show in the U.S., and delivers
comprehensive coverage across platforms on all the latest from the NBA,
NFL, MLB, and world of boxing.
About Univision Communications Inc.
Univision Communications Inc. (UCI) is the leading media company
serving Hispanic America. The Company, a leading content creator in the
U.S., includes Univision Network, one of the top five networks in the
U.S. regardless of language and the most-watched Spanish-language
broadcast television network in the country available in approximately
93% of U.S. Hispanic television households; UniMás, a leading
Spanish-language broadcast television network available in approximately
87% of U.S. Hispanic television households; Univision Cable Networks,
including Galavisión, the most-watched U.S. Spanish-language cable
network, as well as UDN (Univision Deportes Network), the most-watched
U.S. Spanish-language sports network, Univision tlnovelas, a 24-hour
cable network dedicated to telenovelas, ForoTV, a 24-hour
Spanish-language cable network dedicated to international news, and an
additional suite of cable offerings – De Película, De Película Clásico,
Bandamax, Ritmoson and Telehit; Univision Television Group, which owns
59 television stations in major U.S. Hispanic markets and Puerto Rico;
digital properties consisting of online and mobile websites and apps,
including Univision.com,
the most visited Spanish-language website among U.S. Hispanics, UVideos,
a bilingual digital video network and Uforia, a music application
featuring multimedia music content; and Univision Radio, the leading
Spanish-language radio group in the U.S. which owns and operates 67
radio stations including stations in 16 of the top 25 U.S. Hispanic
markets and Puerto Rico. UCI’s assets also include a minority stake in
El Rey Network, a 24-hour English-language general entertainment cable
network and a joint venture with Disney/ABC Television Network for
Fusion, a 24-hour English-language news and lifestyle TV and digital
network. Headquartered in New York City, UCI has television network
operations in Miami and television and radio stations and sales offices
in major cities throughout the United States. For more information,
please visit Univision.net.
Contacts
Univision Deportes
Esther Mireya Tejeda, 646-560-4829
emtejeda@univision.net
@UCIPRTeam
