1-800-FLOWERS.COM President Christopher G. McCann Named CEO; Founder Jim McCann to Become Executive Chairman

CARLE PLACE, N.Y.–(BUSINESS WIRE)–1-800-FLOWERS.COM, Inc. (NASDAQ:FLWS), a leading gourmet food and floral
gift provider for all occasions, today announced that, effective June
30, 2016, Jim McCann, Founder, Chairman and CEO, will transition to the
position of Executive Chairman and Chris McCann, President, will add the
title of Chief Executive Officer. The announcement coincides with the 40th
anniversary of the Company’s founding and is an integral part of its
long-term succession plan.

As Executive Chairman, Jim will continue to be involved with the Company
in his role overseeing its management talent evaluation and development,
M&A and business development and long-term strategic planning. Chris
will expand his responsibilities for overseeing the Company’s
operational and organization processes, including the development and
execution of the Company’s annual and longer-term operating and
financial plans.

Jim McCann said, “When we set up this succession plan many years ago, we
did so with the goal of a having a seamless transition. Chris has been
steering our company’s day-to-day operations as president since 2000.
His contributions as part of our leadership team have helped
1-800-FLOWERS.COM, Inc. grow past $1 billion in revenues while enhancing
our market-leading position as our customers’ top destination for all of
their celebratory and gifting occasions. Today’s announcement recognizes
Chris’s significant contributions and reflects the seamless transition
process that we have executed over the past several years. Working
closely with Chris, I know there is no one better equipped to spearhead
the continued growth and innovation of our company.”

Chris McCann said, “I have learned a great deal working alongside Jim
over the years, as we took one storefront shop on Manhattan’s East side
and grew it into a leading, omni-channel gift retailer. Our long history
of focusing on innovation and embracing new technology will continue to
play a vital role in solving for the gifting needs of our millions of
customers. Looking ahead, our company is poised to achieve even greater
growth by deepening our customer relationships and expanding our
business platform in both the floral and gourmet food gifting spaces.”

Jim is a successful entrepreneur whose vision and energy revolutionized
the flower business and helped grow 1-800-FLOWERS.COM, the company he
founded in 1976, into one of the world’s leading gourmet food and floral
gift providers. His strategy for growth has included a combination of
birthing new businesses and acquiring businesses and brands that
resonate with customers for all of their gifting and celebratory
occasions. Jim’s willingness to embrace new technologies in customer
engagement and access, often long before other retailers, has
consistently kept him ahead of the curve and continues to position
1-800-FLOWERS.COM, Inc. on the leading edge of omni-channel retailing.

Jim is also deeply involved in various philanthropic endeavors,
including Smile Farms, a non-profit organization he helped found, that
is focused on helping developmentally disabled adults find meaningful
employment. The organization’s five-acre Smile Farm in Moriches, NY
currently employs more than 30 developmentally disabled adults within
the local community who grow flowers and plants that are then sold to
local florists and landscape designers, as well as microgreens that are
used by local restaurants.

Chris has played a vital role in the growth of 1-800-FLOWERS.COM, Inc.
since joining the Company in 1984. He has been responsible for leading
the Company’s operations across all of its brands and businesses
including its initiatives in ecommerce as well as embracing new customer
engagement opportunities in Social and Mobile commerce.

About 1-800-FLOWERS.COM, Inc.

1-800-FLOWERS.COM, Inc. is a leading provider of gourmet food and floral
gifts for all occasions. For nearly 40 years, 1-800-FLOWERS®
(1-800-356-9377 or www.1800flowers.com)
has been helping deliver smiles for our customers with gifts for every
occasion, including fresh flowers and the finest selection of plants,
gift baskets, gourmet foods, confections, candles, balloons and plush
stuffed animals. As always, our 100% Smile Guarantee® backs every gift.
Most notably, 1-800-FLOWERS.COM, Inc. was recognized as one of Internet
Retailers Top 300 B2B e-commerce companies. In addition,
1-800-FLOWERS.COM was recently named in Internet Retailer’s 2016 Top
Mobile 500 as one of the world’s leading mobile commerce sites. The
company was also included in Internet Retailer’s 2015 Top 500 for fast
growing e-commerce companies. In 2015, 1-800-FLOWERS.COM was named a
winner of the “Best Companies to Work for in New York State” award by
The New York Society for Human Resource Management (NYS-SHRM).
1-800-FLOWERS.COM was awarded the 2014 Silver Stevie Award, recognizing
the organization’s outstanding Customer Service and commitment to our
100% Smile Guarantee®. 1-800-FLOWERS.COM received a Gold Award for Best
User Experience on a Mobile Optimized Site for the 2013 Horizon
Interactive Awards. The Company’s BloomNet® international floral wire
service (www.mybloomnet.net)
provides a broad range of quality products and value-added services
designed to help professional florists grow their businesses profitably.
The 1-800-FLOWERS.COM “Gift Shop” also includes gourmet gifts such as
premium, gift-quality fruits and other gourmet items from Harry & David®
(1-877-322-1200 or www.harryanddavid.com),
popcorn and specialty treats from The Popcorn Factory® (1-800-541-2676
or www.thepopcornfactory.com);
cookies and baked gifts from Cheryl’s® (1-800-443-8124 or www.cheryls.com);
premium chocolates and confections from Fannie May® (www.fanniemay.com
and www.harrylondon.com);
gift baskets and towers from 1-800-Baskets.com® (www.1800baskets.com);
premium English muffins and other breakfast treats from Wolferman’s
(1-800-999-1910 or www.wolfermans.com);
carved fresh fruit arrangements from FruitBouquets.com (www.fruitbouquets.com);
and top quality steaks and chops from Stock Yards® (www.stockyards.com).
Shares in 1-800-FLOWERS.COM, Inc. are traded on the NASDAQ Global Select
Market, ticker symbol: FLWS.

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Contacts

1-800-FLOWERS.COM, Inc.
Investor:
Joseph
D. Pititto, 516-237-6131
invest@1800flowers.com
or
Media:
Yanique
Woodall, 516-237-6028
ywoodall@1800flowers.com