Children Help Axalta Coating Systems Celebrate the Grand Opening of its Center Injector at Daytona International Speedway

Toddlers with disabilities help kick off the DAYTONA 500 Weekend by
racing to the finish in the newly unveiled Axalta Center Injector at the
famed speedway in customized vehicles

PHILADELPHIA–(BUSINESS WIRE)–Axalta Coating Systems (NYSE: AXTA), a leading global manufacturer of
liquid and powder coatings, and a Founding Partner of Daytona
International Speedway (DIS), will help kick off a weekend of exciting
festivities for the 59th annual DAYTONA 500 while it celebrates the new
Axalta Center Injector. Beginning with a once-in-a-lifetime opportunity
for children with cognitive or physical disabilities, Axalta and the
other DIS Founding Partners will custom-fit cars so that the children
can “race” in the famed motorsports stadium in their own sit-in cars.

Axalta is making this event possible in partnership with GoBabyGo!,
a national program from the University of Delaware that empowers
children with disabilities to become independently mobile through the
use of custom-fitted motorized vehicles. Employees from Axalta and other
Founding Partner organizations of Daytona International Speedway will
work meticulously in Axalta’s new Center Injector to retrofit motorized
toy cars for 12 toddlers aged 5 and younger who have challenges freely
moving on their own. With assistance from Florida Hospital, GoBabyGo!
has selected children from the Daytona Beach, FL region to participate
in this event.

This event will provide a very heartwarming and memorable sequence of
life-changing moments for the children and their families. Prior to the
vehicle build, children and their families will participate in an
exclusive meet-and-greet with Jeff Gordon, four-time Monster Energy
NASCAR Cup Series champion and three-time DAYTONA 500 champion. Once the
vehicles are completed and decorated by the injector teams, the children
will “drive” their custom vehicles for the first time as they ride along
the Axalta red carpet to the finish line. Every child will be presented
with a Teddy Bear in a NASCAR-styled fire suit at the completion of the

“We are humbled and honored to celebrate the opening of the Axalta
Center Injector at the Daytona International Speedway by offering
children and their families this unforgettable experience,” said Joe
McDougall, Axalta Senior Vice President. “To watch the children navigate
their new, custom rides in a renowned location on race weekend in our
new Center Injector, will truly create an incredible memory for all of

In May 2016, International Speedway Corporation and Axalta announced a
multi-year partnership that made Axalta the fifth Founding Partner at
Daytona International Speedway’s new motorsports stadium. The agreement
provides Axalta with naming rights for the Center Injector and other
branding rights within specific areas of the stadium.

This partnership allows for increased engagement opportunities and ways
to give back to the community. Axalta is committed to corporate social
responsibility initiatives with a special focus on STEM (science,
technology, engineering and math) education. Through this program,
Axalta is proud to encourage its employees and those of the other
Founding Partner organizations to apply their STEM skills to help those
most in need.

Media who are interested in covering the event require event credentials
from Daytona International Speedway no later than two business days
prior to the event. Please visit this
or call (386) 681-6745 for more information and to apply for
media credentials. Media without credentials will not be permitted to
cover this event.

About GoBabyGo!

GoBabyGo! is an international nonprofit committed to building and
providing motorized cars for toddlers with disabilities who may
otherwise be immobile in their early, formative years. Over the past
decade, GoBabyGo! has been able to place many of their custom, re-built
toy cars on the “roads” — well, mostly gym floors and homes —of families
in need! To learn more about GoBabyGo! visit

About Axalta Coating Systems

Axalta is a leading global company focused solely on coatings and
providing customers with innovative, colorful, beautiful and sustainable
solutions. From light OEM vehicles, commercial vehicles and refinish
applications to electric motors, buildings and pipelines, our coatings
are designed to prevent corrosion, increase productivity and enable the
materials we coat to last longer. With more than 150 years of experience
in the coatings industry, the 12,800 people of Axalta continue to find
ways to serve our 100,000+ customers in 130 countries better every day
with the finest coatings, application systems and technology. For more
information visit and
follow us @Axalta on Twitter
and on LinkedIn.


Axalta Coating Systems
Regina M. Tracy
D +1 215 255 4371
+1 215 418 7465