Research and Markets: Global Children’s Food & Drinks Market Trends & Opportunities 2015

DUBLIN–(BUSINESS WIRE)–Research and Markets (http://www.researchandmarkets.com/research/px7x68/childrens_food)
has announced the addition of the “Children’s
Food & Drinks: Global Trends & Opportunities”
report to
their offering.

The focus of the report is primarily on children aged between 5 and 14,
although products for younger children/toddlers and for older teens are
discussed briefly where relevant. Baby foods are specifically excluded
from this report.

The rationale behind this focus is that younger children (i.e. those
aged under 5) are mainly targeted by suppliers of baby and toddler
foods. In contrast, older children are more likely to demand food and
beverages associated with adults. As a result, this age group is rarely
targeted specifically as a separate consumer group, although many
sectors of the food industry do make use of promotional and marketing
tools such as character merchandising, in order to influence parents’
shopping.

The product sectors discussed in more detail within the report are those
which feature a significant number of products targeted at children.

These are as follows:

– Dairy foods (i.e. cheese, flavoured milks, ice cream and yoghurts and
chilled dairy desserts);

– Bakery goods (i.e. biscuits, cakes and pastries);

– Cereal products (i.e. breakfast cereals and cereal bars);

– Confectionery (i.e. chocolate, sugar confectionery and gum);

– Savoury snacks (i.e. crisps and other forms of savoury/extruded
snacks);

– Frozen foods (i.e. frozen potato products, frozen fish and meat
products and other frozen foods);

– Soft drinks (i.e. still fruit-based drinks and bottled water).

A number of other categories where children’s products are available do
exist within the global food industry, and some are assuming increasing
significance. Notable examples include canned foods (e.g. canned pasta),
chilled foods (e.g. ready meals) and ready-to-drink (RTD) iced teas.

Key Topics Covered:

1. INTRODUCTION

2. EXECUTIVE SUMMARY

2.1 Market Size & Trends

2.2 Socio-Demographic Factors

2.3 Industry Supply & NPD Activity

3. GLOBAL DEMOGRAPHICS

4. GLOBAL MARKET OVERVIEW

4.1 Market Size & Trends

4.2 Health Issues

4.3 Snacking

4.4 Lunchbox Habits

4.5 Social Media

5. MARKET SEGMENTATION

5.1 Biscuits

5.2 Cakes

5.3 Cereal Products

5.4 Cheese

5.5 Confectionery

5.6 Flavoured Milk

5.7 Frozen Foods

5.8 Ice Cream

5.9 Savoury Snacks

5.10 Soft Drinks

5.11 Yoghurt and Chilled Desserts

6. MAJOR PLAYERS

6.1 Overview

6.2 The Coca-Cola Company

6.3 Ferrero

6.4 General Mills

6.5 Groupe Bel

6.6 Groupe Danone

6.7 Haribo

6.8 The Hershey Company

6.9 Iglo Group

6.10 Intersnack

6.11 Kellogg Company

6.12 Kraft Heinz Company

6.13 Mars/Wrigley

6.14 McCain Foods

6.15 Mondelez International

6.16 Nestlé

6.17 PepsiCo

6.18 Perfetti Van Melle

6.19 Royal FrieslandCampina

6.20 Suntory

6.21 Ulker/United Biscuits

6.22 Unilever

7. FUTURE DIRECTIONS

For more information visit http://www.researchandmarkets.com/research/px7x68/childrens_food

Contacts

Research and Markets
Laura Wood, Senior Manager
press@researchandmarkets.com
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Sector: Food
and Beverage