MIAMI–(BUSINESS WIRE)–TELEMUNDO’s programming delivered a record setting 38% share among
adults 18-49 in May’s Monday-Friday primetime, the best in network
history and 13 points higher than last year, according to Nielsen.
TELEMUNDO gained more viewers in the demo than any other
Spanish-language network, averaging 812,000 adults 18-49, while its
competition experienced significant declines with Univision averaging
1,163,000, -16% vs. last year, and Unimas averaging 188,000, -48% vs.
last year. The record-breaking month brings TELEMUNDO closer than ever
to Univision, with a difference of 351,000 adults 18-49, 100,000 closer
than last month.
May ratings were bolstered by a strong performance at 10pm, with
TELEMUNDO’s super series earning a 54% share in the daypart, more than
double the share in May 2014 (23%). With “El Señor De Los Cielos,”
TELEMUNDO is the number one Spanish-language network at 10pm, with 1.48
million viewers among adults 18-49, up 129% from last year.
Source: Nielsen, NPM, Live+SD, 4/27/15-5/31/15 vs. 4/28/14-5/25/14.
Prime based on strict dayparts. TEL share based on sum of A18-49
impressions on TEL, UNI and UMA.
TELEMUNDO, a division of NBCUniversal Hispanic
Enterprises and Content, is a world-class media company, leading the
industry in the production and distribution of high-quality
Spanish-language content across its multiplatform portfolio to U.S.
Hispanics and audiences around the world. TELEMUNDO’s multiple platforms
include the TELEMUNDO Network, a Spanish-language television network
featuring original productions, theatrical motion pictures, news and
first-class sports events, reaching U.S. Hispanic viewers in 210 markets
through its 17 owned stations, which include a full power station in
Puerto Rico that reaches 99% of all TV households in that DMA, and
broadcast and MVPD affiliates; TELEMUNDO Digital Media, which
distributes TELEMUNDO’s original content across digital and emerging
platforms including mobile devices and www.telemundo.com;
and Telemundo Internacional, the international distribution arm which
has positioned TELEMUNDO as the second largest provider of
Spanish-language content worldwide by syndicating content to more than
120 countries in over 40 languages.
NBCUniversal Hispanic Enterprises and Content
Vice President, Corporate Communications
Emily Hunter, 212-983-9898