Hasbro Doubles Down in Burbank

Hasbro Expands by 35,000 Square Feet with New Space in Media
Studios North

(NASDAQ: HAS), a global company committed to creating the
world’s best play experiences, and Cushman & Wakefield, a global leader
in commercial real estate services, today announced that the company is
relocating and expanding its West Coast presence, moving from its
45,000-square-foot N. Hollywood Way office in Burbank, CA, to a new
80,000-square-foot office space located on 3333 W. Empire Avenue in
Burbank’s Media Studios North office park.

“Los Angeles has become an important creative center of excellence for
Hasbro, first with Hasbro Studios established in 2009, alongside our
growing film business through Hasbro’s film label Allspark Pictures, and
now with the expansion of our marketing and design teams, supporting the
toy and consumer products licensing business for Hasbro and its
partners,” said Stephen Davis, Executive Vice President and Chief
Content Officer of Hasbro. “With well over 100 Hasbro Team Members and
growing, we are thrilled to move into brand new state-of-the-art
facilities in Burbank.”

Media Studios North is a 1.2 million-square-foot office park owned in a
joint venture between Shorenstein Properties LLC and The Worthe Real
Estate Group, Inc. The property is home to companies including
Technicolor and Kaiser Permanente. It is adjacent to the Bob Hope
Airport and offers quick access to Downtown Los Angeles. Hasbro
employees will have access to a range of amenities, including two
full-service commissaries, a first-class health club and outdoor
activities such as basketball, volleyball, tennis, and a jogging track.
The building is LEED Gold certified, and Hasbro’s new facility features
enough space for 300+ employees. The Hasbro team intends to occupy the
new space in the fourth quarter of this year.

Cushman & Wakefield Executive Managing Director Michael Dalton, as well
as Jonathan Larsen, principal and managing director at Avison Young,
represented Hasbro. Brad Feld, partner at Madison Partners, represented
the landlord.

“As Hasbro continues to expand, it will be surrounded by other
organizations doing the same,” Dalton said. “With a combination of
on-site amenities and a convenient location, Media Studios North is an
ideal spot for Hasbro to continuing building its West Coast presence.”

About Hasbro

Hasbro (NASDAQ:
HAS) is a global company committed to Creating the World’s Best Play
Experiences, by leveraging its beloved brands, including LITTLEST PET
TRANSFORMERS, and premier partner brands. From toys and games,
television programming, motion pictures, digital gaming and consumer
products licensing, Hasbro fulfills the fundamental need for play and
connection with children and families around the world. The Company’s
Hasbro Studios and its film label, ALLSPARK PICTURES, create
entertainment brand-driven storytelling across mediums, including
television, film, digital and more. Through the company’s commitment to
corporate social responsibility, including philanthropy, Hasbro is
helping to build a safe and sustainable world and to positively impact
the lives of millions of children and families. Learn more at www.hasbro.com,
and follow us on Twitter (@Hasbro & @HasbroNews)
and Instagram (@Hasbro).

About Cushman & Wakefield

Cushman & Wakefield is a global leader in commercial real estate
services, helping clients transform the way people work, shop, and live.
The firm’s 43,000 employees in more than 60 countries provide deep local
and global insights that create significant value for occupiers and
investors around the world. Cushman & Wakefield is among the largest
commercial real estate services firms with revenues of $5 billion across
core services of agency leasing, asset services, capital markets,
facility services (branded C&W Services), global occupier services,
investment management (branded DTZ Investors), project & development
services, tenant representation and valuation & advisory. To learn more,
visit www.cushmanwakefield.com
or follow @CushWake
on Twitter.

© 2016 Hasbro, Inc. All Rights Reserved.



Hasbro, Inc.
Julie Duffy, 401-727-5931