Naughty America Introduces VR Technology: A Game-Changer for Adult Entertainment Industry
10-20 million people predicted to view adult VR content in 2016
SAN DIEGO–(BUSINESS WIRE)–Naughty America, one of the largest US producers of adult video and the
industry’s leading technology innovator, introduces the kind of virtual
reality (VR) that Americans want most: the adult kind — at the Consumer
Electronics Show (CES) in Las Vegas January 6-9, 2016.
“VR scenes are extremely immersing and provide an intimate experience
like nothing else can. You feel like you’re really there, in the room,
almost as though you could touch the performers,” says Ian Paul, Naughty
America’s CIO. “Customers want to get as close to reality as they can
without reality getting in the way. That’s where technologies like 4K
and now VR become so important. VR and adult content make a perfect
match.”
Having already made thousands of its fantasies available in mobile and
4K Ultra HD formats, Naughty America has led the way again, by releasing
its original titles in VR to industry acclaim.
Naughty America’s VR content is formatted for 180-degree stereoscopic
head tracking using a VR headset. Viewers are immersed directly into the
scene, elevating the experience to a completely new level.
From the first introduction of VCR tapes through to today’s ubiquitous
online desktop, mobile viewing and 4K, the adult industry has not only
been among the earliest adopters of new technology, it has helped shape
the technology itself. Naughty America, working closely with its
customers and technology developers plays a significant role in how the
industry develops.
VR has a relatively small market share today – about 1-2% of the overall
market for adult content – although, even a small percentage of the $8 –
$10 billion adult video industry is significant. But, the adult VR
market is on a high growth trajectory. Naughty America predicts that by
the end of 2016, 10-20 million people will view adult VR content at
least once a month.
Naughty America is offering a $5 sign up promotion to CES attendees that
can be accessed through its homepage.
“The entire history of porn has been trying by whatever means available
to arrive at this type of experience, and now it’s here. This is a huge
leap forward,” adds Paul.
Contacts
For Naughty America
Brad Ginsburg, 646-964-4446
bradg@gcomworks.com