Think pink and join the fight against breast cancer

October is the Breast Cancer Awareness Month and a lot of companies are showing their support with their “pink products”, which lead to donations to research and support to women who are fighting breast cancer and their families. You too can make the difference! It’s super easy… Instead of buying your regular lipstick, only for this month, choose the one that will make a donation to the breast cancer cause.

There are a lot of pink products in the market, here’s our selection for you:

BOBBI BROWN: Pretty Pink Ribbon Lip Gloss Collection
This year, the brand is proud to support the efforts of The Estée Lauder Companies’ BCA Campaign, with the limited-edition Pretty Pink Ribbon Lip Gloss Collection, featuring 4 Lip Glosses in varying pops of pink ($60). In support of The Estée Lauder Companies’ BCA Campaign, Bobbi Brown will donate $12.00 from the purchase price of this limited-edition Pretty Pink Ribbon Lip Gloss Collection to The Breast Cancer Research Foundation® (BCRF) exclusively at Bobbi Brown Cosmetics.

Shiseido Lacquer Rouge in Dollface
For the eighth consecutive year, Shiseido Cosmetics America will partner with Cosmetic Executive Women (CEW) to support their philanthropic arm, Cancer and Careers. By donating $5 for every Lacquer Rouge in Dollface ($25) sold in stores and online throughout the month of October, Shiseido will give back to the non-profit organization dedicated to supporting working people living with cancer. Buy it here.

A Shoefie for Nine West
Upload a pic wearing blue shoes on Instagram or Twitter using #9WFTBC. Each photo upload equals a $10 donation toward their $275,000 goal supporting Fashion Targets Breast Cancer (FTBC). The NY based brand join this charitable initiative of the CFDA Foundation. Plus, Nine West has create Tatiana ($79), an exclusive limited edition 9W<3FTBC blue suede pumps to benefit FTBC. And from Oct. 15-21, with every purchase in store or online od $125 or more, 9W will donate $25 to the organization as well.

Limited-Edition Aveda Hand Relief? with Shampure? aroma
Incredibly rich formula moisturizes dry, rough hands. Hydrating plant emollients, vitamins and exfoliating fruit acids leave skin noticeably softer and smoother. With a limited-edition Shampure? aroma with 25 pure flower and plant essences to calm the senses ($26). In support of The Estée Lauder Companies’ Breast Cancer Awareness (BCA) Campaign, Aveda will donate $4.00 from the purchase price to support cruelty-free research through The Breast Cancer Research Foundation® (BCRF), with a maximum donation of $305,000.

Asics: Pink Sneakers for running
ASICS has teamed up with Christina Applegate’s Right Action for Women, a charitable program of the New Venture Fund, to help provide screening assistance to women who are at increased risk for breast cancer. For every pair of these limited edition shoes ($100) sold this month, ASICS America will donate $10 to the charity, also $2 for each apparel item and $1 for each accessory, with a guaranteed minimum donation of $100,000, up to $150,000.

Avon Day and Night Cream
Avon believes every woman deserves a brighter future, so for the month of October, with every ANEW Vitale Day or Night Cream purchase ($24,99), Avon is donating $5 to the Avon Foundation Breast Cancer Crusade, a nonprofit foundation dedicated to improving the lives of millions of women around the world by crusading against breast cancer and speaking out against domestic violence.

Bumble and bumble dry shampoo
A pinch of powder goes a long way. In support of Breast Cancer Awareness month, Bumble and bumble dressed up prêt-à-powder with a limited-edition pink cap ($26). Equal parts dry shampoo, style extender and volume in a pinch, prêt-à-powder is a favorite amongst both Bb Editorial Stylists and the fashion set. Simply sprinkle it on roots to create instant lift and make yesterday’s style ready-to-wear again. Ideal for all hair types and textures. In support of The Estée Lauder Companies’ BCA Campaign, Bumble and bumble will donate $5.00 from the purchase price of this product during October.

Essie’s Pinks
These four types of pink polishes from Essie are so cute. With playful names such as “Pinking About You,” “I Pink I Can” and “Pink Happy,” humor and positivity is combined with these pampering products. Essie Breast Cancer Awareness 2014 Collection, $8.50 each or this mini four pack for $17, at Nordstrom. Proceeds benefit cancer research at City of Hope.